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The Nomad Design Jerksquid combines the best of a jerk shad and a squid, creating an incredibly versatile lure that fish simply can’t resist. Whether you twitch it like a jerkshad, slow roll it like...

The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in the “strike zone” longer than any than other crankbait on the market. Made from balsa wood combined with carefully...

Premium Brass Dumbbell Eyes – 25 Pack Add Weight and Action to Your Custom Flies Our Premium Brass Dumbbell Eyes are the industry standard for fly tiers who demand precision, durability, and a clean...

Built to effectively reduce line twist, the Sniper Swivel helps anglers control their presentation with accurate casts or vertical fishing applications.

Integrating the best features of a minnow-style fluke bait and a swimbait, the Rapala Crush City Mooch Minnow is a dominating new lure that bait-eating predators won t be able to resist. Whether you...

Okuma STLHD Series Rods Purpose-Built for the Pacific Northwest. Engineered to Perform. The Okuma STLHD

Walley, salmon, and trout beware, Daiwa’s new Great Lakes 40 LC reels are here, and at value that cannot be beat, more anglers than ever will be able to access your waters with confidence and...

Fish-Field Noose Rigs Hybrid – Treble/Single Fixed Tie (2-Pack)

Choose from 1 of the 3 proven egg cure blends: Millennial Bait Co Egg Cure Blend Beau Mac's Pro Glow Egg Cure Blend Keith Archers Ultimate Egg Cure Blend 16oz per jar Bait is packed with cold packs...

Elevate your custom rigs and protect your knots with FishField Hard Plastic Beads. Whether you are building custom spinners, setting up a Carolina rig for bass, or tying the perfect drift rig for...

Keep your fingers from toothy fish with Mustad's Pistol Grip Hook Remover. The non-slip grip and ergonomic design make removing hooks safe and controlled. 11.5" Design Aluminum Tube Stainless Steel...

When targeting kingfish, every second matters. This rig is built for speed, precision, and punishment. Developed in collaboration with BlacktipH, it’s engineered to handle blistering runs and...