Flash Sale

The Daiwa D-VEC Tactical View Zip Bags are water-resistant tackle storage bags made from strong clear plastic for easy visibility of stored contents. Their durable, transparent construction helps...

Inspired by the demanding needs of elite competitive anglers, Daiwa’s new Tatula MQ Elite spinning reels fuse strength and sensitivity into a reel that both competitors and weekend warriors can...

Honoring 60 years of Daiwa’s legendary presence and our top-quality fishing equipment, Daiwa celebrates this extraordinary anniversary with the new Limited Edition 60th Anniversary Tatula Bass Rods...

Designed to excel in a variety of situations from pressured fish to small creeks and even ice fishing, the new Beam Worm VC custom assortment of lures offers tantalizingly attractive movement in the...

Designed to excel in a variety of situations from pressured fish to small creeks and even ice fishing, the new Beam Worm VC custom assortment of lures offers tantalizingly attractive movement in the...

Designed to excel in a variety of situations from pressured fish to small creeks and even ice fishing, the new Beam Worm VC custom assortment of lures offers tantalizingly attractive movement in...

Designed to excel in a variety of situations from pressured fish to small creeks and even ice fishing, the new Beam Worm VC custom assortment of lures offers tantalizingly attractive movement in the...

The Saltiga Frother is a big game popper designed to catch the most powerful predators of the seas and oceans. Part of the prestigious Saltiga line, this lure was developed to offer stability,...

Designed in collaboration with the legendary Nishine Lure Works, Daiwa’s Mr. Fortune wakebait sports critical details for angling success beneath its nostalgic appearance. The unique hunch-back...

The Tanacom S300J joins the Tanacom family to give anglers power, comfort, and sportiness in deepwater fishing scenarios. Where hand-cranking deep water can leave anglers shoulders and arms throbbing...

Atlas Mike's Lunker UV Enhancer - The UV craze is here to stay—and now cut-bait anglers have a faster, easier edge. Atlas Mike’s UV Enhancer delivers instant UV visibility with just a quick squirt,...

Fish-Field SubZero PVC Insulated Kill Bag 3D Series Flat-Bottomed Marine Catch Coolers for Maximum Capacity & Deck Stability Upgrade your catch retention with the