Steelhead Lures

The LiveTarget ICT Finesse Worm stands out with its thicker body, gradually tapering from head to tail like a baseball bat. This design adds subtle bulk to the traditional finesse profile. Through strategic manipulation of hook placement and weight...

Berkley PowerBait makes novice anglers good, and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much - it entices the most wary fish...

The Daiwa Qunai Spoon is a versatile and high-quality casting spoon available in three distinct sizes: 1 2/3 inch, 2 inch, and 2 1/5 inch, each designed to cater to different fishing scenarios and preferences. Priced at an MSRP of $7.99, these spoons...

Fish-Field Baby Squid Hoochies are made from high quality UV materials that make the Baby Squid bright and soft. The glow eyes and glitter body draw attention and trigger bites so you can land more fish! Great for kokanee, trout, steelhead, salmon and...

We teamed up with Brian ‘B.Lat’ Latimer to create the ultimate 6.5” finesse worm, and with its perfectly dialed-in body thickness, bulbous tail, and buoyant 10X Tough ElaZtech® construction, our co-creation delivers the ultimate in...

The ultimate swimming worm, this 6” beefy profile is equipped with our exclusive curved paddle tail for maximum commotion on all retrieves speeds, while its buoyant 10X Tough ElaZtech® construction ensures that it stays on top of the slop for...

Winner of the ICAST 2022 Best of Category award for Terminal Tackle, these ultra-strong, big fish jigheads are built on heavy duty Tri-Forge™ Power Hooks and feature oversized 3D eyes—because Predators Strike the Eye! Built for big, tough...

A scaled up, 7.25” version of the popular FattyZ™, this magnum size worm sports is the go-to bait for a number of Z-Man’s tournament pros whenever a big bite is needed and money is on the line! A staple bait for Z-Man pros Stephen...

While these 4” and 7” straight tail worms may look like ordinary bass worms, their buoyant, 10X Tough ElaZtech® construction helps them outfish and outlast the competition and makes them anything but normal! 4" - 10Pcs Per Pack 7" - 8Pcs...

Designed for Neko rigging—but ideally suited for shaky head, Texas rig, or Carolina rig applications—this 10X Touch ElaZtech® stickworm is a go-to of our ProZ when conditions call for a little bit of finesse! 6pcs Per Pack This extremely...

A thin body, tapered nose, flat belly, minimalist spade tail, and 10X Tough ElaZtech® construction—not to mention the most sought-after color combinations among serious bass anglers—make this 6” worm a drop-shotter’s...

Unlike other ‘floating’ worms that don’t really float, these ultra-buoyant 7” ElaZtech® worms stay on top of the slop even when rigged on heavy wire hooks, triggering explosive topwater bites again and again without ripping or...