Steelhead Lures

Enhance your steelhead fishing with our Faceted Transparent Round Steelhead Hard Beads—crafted to provide a natural, yet attention-grabbing presentation that mimics the look of real fish eggs. These...

The Straight Tail Worm, distinguished by its slender head and tapered body that narrows before expanding into a bulbous tail, offers exceptional action and stands as the stiffest among LIVETARGET’s...

The LIVETARGET ICT Stick Worm delivers finesse and precision for NED rigging, bringing buoyancy and life like action that genuinely set it apart. The worm features a salt-reduced core that slows the...

The Brad's Wee Wiggler crankbaits are a superb action diving/floating crank utilizing two-piece molded construction for superior strength and durability to meet the demands of the most avid fisherman...

The Brad's Lil Wiggler crankbaits are a superb action diving/floating crank utilizing two-piece molded construction for superior strength and durability to meet the demands of the most avid fisherman...

The LiveTarget ICT Finesse Worm stands out with its thicker body, gradually tapering from head to tail like a baseball bat. This design adds subtle bulk to the traditional finesse profile. Through...

Berkley PowerBait makes novice anglers good, and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish...

The Daiwa Qunai Spoon is a versatile and high-quality casting spoon available in three distinct sizes: 1 2/3 inch, 2 inch, and 2 1/5 inch, each designed to cater to different fishing scenarios and...

Fish-Field Baby Squid Hoochies are made from high quality UV materials that make the Baby Squid bright and soft. The glow eyes and glitter body draw attention and trigger bites so you can land more...

We teamed up with Brian ‘B.Lat’ Latimer to create the ultimate 6.5” finesse worm, and with its perfectly dialed-in body thickness, bulbous tail, and buoyant 10X Tough ElaZtech® construction, our...

The ultimate swimming worm, this 6” beefy profile is equipped with our exclusive curved paddle tail for maximum commotion on all retrieves speeds, while its buoyant 10X Tough ElaZtech® construction...

Winner of the ICAST 2022 Best of Category award for Terminal Tackle, these ultra-strong, big fish jigheads are built on heavy duty Tri-Forge™ Power Hooks and feature oversized 3D eyes—because...