Big Game Lures

The MADMACS is a sinking, high speed trolling minnow with an amazing vibrating action. The Patented Autotune™ System ensures it will always troll straight and run perfectly across a huge range of speeds – as slow as 5kn...

The MADSCAD AT Slow Sink features the Patented Autotune™ System to create a twitch-bait with a unique action. The body shape has been designed for extra long-distance casting to cover more water. The...

The MADSCAD AT Suspending features the Patented Autotune™ System to create a twitch-bait with a unique action, extra long-distance casting ability and will perfectly sit level when suspending for a realistic presentation in...

The MADSCAD AT Suspending features the Patented Autotune™ System to create a twitch-bait with a unique action, extra long-distance casting ability and will perfectly sit level when suspending for a realistic presentation in...

The MADSCAD AT Slow Sink features the Patented Autotune™ System to create a twitch-bait with a unique action. The body shape has been designed for extra long-distance casting to cover more water. The...

The MADSCAD AT Slow Sink features the Patented Autotune™ System to create a twitch-bait with a unique action. The body shape has been designed for extra long-distance casting to cover more water. The...

  The all new Rapala Sarda 18 Trolling Lure is designed to taunt the nastiest of Saltwater Predators and laugh in their faces with its bite inducing action that monsters cant resist! Constructed from a Single Piece Stainless Steel Construction with...

Designed with two body segments connected with a strong double joint, the Shimano Gravitator 220 SS Glidebait features the unique Action Modifying Insert near the body joint that gives the bait a wide gliding action when inserted and a tighter...

The Shimano Ocea Stinger Butterfly Sardine Waver is a specialized jig designed for slow-pitch jigging enthusiasts targeting both pelagic and bottom-dwelling fish species. Its innovative design incorporates a boat-like keel at the rear, enabling three...

The 3D Inshore Popper is a saltwater popper with excellent balance for quick starting action around cover. Designed to be fished in shallow water the 3D Inshore Pencil is an exceptional choice for fishing grass flats, oyster bars or back bays...

Shimano designed the SHIMMERFALL to sink fast and be easy for anglers to work. The jig's slender design enables it to quickly cut through the water, making it ideal for jigging in deeper water or fishing in fast drift situations. The SHIMMERFALL's design...

Built to sustain the explosive strikes of offshore and nearshore game fish, the Shimano Bomb Dip 170F FLASH BOOST is a dynamic and easy-to-use topwater lure featuring Shimano’s BOOST CONCEPT lure technologies for heightened performance when chasing...