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Sale 25%
Shimano Armajoint 190SF Flash Boost Lures
Shimano$42.99Now $32.24Shimano designed the ARMAJOINT 190SF to solve the challenges of casting a big jointed swimbait in search of trophy fish. Lure engineers leverage Shimano's proprietary ARMABOOST technology to significantly increase casting distance and accuracy by... -
Sale 25%
Shimano Current Sniper Jerkbait Lures
ShimanoRetail $12.99 - $14.99$9.74 - $11.24Shimano’s unique JET BOOST technology within the CURRENT SNIPER Jerkbait is designed for exceptional long-distance casting, allowing the internal weight to slide back during the cast and then spring forward when the lure hits the water. Ideal for... -
Sale 25%
Savage Gear Pulse Tail Mullet RTF Swimbaits
Savage GearRetail $9.99 - $10.99$7.49 - $8.24Based off the 3D scan of a real mullet. This innovative swimbait looks and swims like the real thing which makes it an excellent tool for anglers hunting big fish in pressured waters. From Snook to Redfish, Tarpon to speckled trout, many predators rely... -
Sale 20%
Luhr Jensen Anchovy Roll
Luhr JensenRetail $9.79 - $10.89$7.83 - $8.71Perfect rolling bait action when trolled fast or slow. Flared silver cheek mimics feeding anchovy. Built-in Stainless Steel rolling swivel to reduce fish’s leverage. Prop 65: WARNING - Cancer and Reproductive Harm - www.P65Warnings.ca... -
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Z-Man TRD SpinZ Tail Spinners
Z-Man$5.49Now $4.39The perfect way to add some flash and vibration to your favorite ElaZtech® plastics, these tail spinners are equipped with a stainless wire keeper with molded plastic barbs to hold fast along with a ball bearing swivel to keep that blade spinning on... -
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LiveTarget Hollow Body Mouse
LiveTargetRetail $13.99 - $14.99$11.19 - $11.99The Hollow Body Field Mouse is perfect for Bass and Pike stalking in heavy cover waiting to ambush their next meal. This weedless lure is most effective when worked across the tops of pads and grass mats. The intricate life-like details make this... -
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LiveTarget Yellow Perch Swimbait
LiveTargetRetail $10.99 - $15.99$8.79 - $12.79One of the most common forages in Northern and Canadian waters, the Yellow Perch Swimbait is going to be a hit with Bass and Walleye anglers. With a tight wiggle and medium-slow sink speed, it is ideally fished over weed tops and around structure... -
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LiveTarget Sunfish Swimbait
LiveTargetRetail $10.99 - $11.99$8.79 - $9.59Sunfish represent one of the most prolific forage species found in nearly all waterways throughout the USA and Canada; from lakes and rivers to ponds and reservoirs. Fish this lure anywhere Bluegills and Pumpkinseed live; around docks, though grass and... -
Sale 20%
LiveTarget Hollow Body Sunfish Swimbait
LiveTarget$13.99Now $11.19Replicates a juvenile Sunfish, pushed to the surface by predatory fish. Ideal for Largemouth Bass and Northern Pike. Custom double hook. Weedless design makes it ideal for the thick slop. Easy to walk slow with a 180° swing, or walk it fast... -
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LiveTarget Sardine Swimbait
LiveTargetRetail $10.99 - $11.99$8.79 - $9.59The new Sardine Swimbait will be a must for every saltwater angler. The profile is an exact match to use when the Whitebait arrive at their in-shore spawning grounds. The oscillator is dialed to a tight flicker action. Put away the cast net and tie on... -
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LiveTarget Threadfin Shad Swimbait
LiveTargetRetail $10.99 - $11.99$8.79 - $9.59Threadfin Shad are one of the most abundant and widely dispersed forage species and are a prime target of most freshwater game fish. Fish the LIVETARGET Threadfin Shad Swimbait during the spring shad-spawn, in the summer when Shad school up, or during... -
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LiveTarget Gizzard Shad Swimbait
LiveTargetRetail $10.99 - $11.99$8.79 - $9.59When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The Oscillator generates a moderate wobble...