Lures

Designed to deliver smooth and stable S-shaped swimming action with each turn of the reel handle, the Yo-Zuri Pro Series Joint Bait can be fished at a wide range of retrieve speeds from slow-rolling...

Premium Mottled UV & Fluorescent Salmon Egg Cluster Beads After years of research, design, and on-the-water testing in the Pacific Northwest, AERO-BAITS™ UV Soft Cluster Beads deliver some of the m

Premium UV & Fluorescent Salmon Egg Cluster Beads After years of research, design, and on-the-water testing in the Pacific Northwest, AERO-BAITS™ UV Soft Cluster Beads deliver some of the most vibr

AERO-BAITS™ Mottled UV Soft Plastic Fishing Beads – Fluorescent Salmon & Steelhead Beads The Most Intense UV & Fluorescent Soft Beads on the Market After years of research, design, and on-the-water...

AERO-BAITS™ UV Soft Plastic Fishing Beads – Fluorescent Salmon & Steelhead Beads The Most Intense UV & Fluorescent Soft Beads on the Market After years of research, design, and on-the-water testing...

Flutter Gizmo The Evergreen Flutter Gizmo is an expertly designed “dice” style bait with key fish attracting properties that set it apart from the crowd. Its PVC material construction offers a...

CountDown® Magnum® Elite Built upon the leg