Lures

The Yakima Bait Stuffer Bait Cleaning Kit is specifically packaged to simplify maintenance of your scent-chamber trolling lures, including the SpinFish and Cut Plug lines. What's Included

Inspired by the story of Bessie, or the Lake Erie Monster, this bait is designed to help you take on the rigors of Muskie fishing and seek your monster. Sightings of the mysterious and terrifying...

VIP Outdoors Twinkle Tensile (2.5") | 6-Pack Elevate your trolling game with the Twinkle Tensile, the secret weapon for anglers who know that visibility is the difference between a strike and a "near...

Nomad Design Live OPS Spectre Minnow Swimbaits are paddle tail soft plastics engineered to deliver lifelike action and realistic baitfish movement. The body produces a natural wiggle and roll,...

The Nomad Design Jerksquid combines the best of a jerk shad and a squid, creating an incredibly versatile lure that fish simply can’t resist. Whether you twitch it like a jerkshad, slow roll it like...

The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in the “strike zone” longer than any than other crankbait on the market. Made from balsa wood combined with carefully...

The Luhr Jensen Money Roll Flasher delivers a hard-thumping rotation that kicks in quickly, even at speeds as low as 1 mph, making it ideal for slow-trolling applications targeting salmon and other...

Integrating the best features of a minnow-style fluke bait and a swimbait, the Rapala Crush City Mooch Minnow is a dominating new lure that bait-eating predators won t be able to resist. Whether you...

Expanding the lineup of Eye Strike jigs with a small yet powerful design, the Z-Man Trout Eye X Jig Head is perfect for pairing with your favorite spinning rod and Z-Man Elaztech trailers to target...

The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in the “strike zone” longer than any than other crankbait on the market. Made from the top seven percent of balsa wood,...

A bite-sized finesse bait that imitates zooplankton, insects, crayfish, and distressed prey, the Z-Man Fuzzy Nuggetz features a 12-sided dodecahedron shape hand-threaded with premium silicone skirt...

Hand-threaded with premium silicone skirting material, the Z-Man Fuzzy TRD enhances the subtle stick bait profile of the original TRD with lifelike flowing appendages that accurately mimic...