Species

Okuma is proud to announce the release of the Tesoro Jigging Rods. Designed with advanced materials and technologies, these rods are tailored for slow pitch and speed jig bottom fishing, providing...

Okuma is proud to announce the release of the Tesoro Jigging Rods. Designed with advanced materials and technologies, these rods are tailored for slow pitch and speed jig bottom fishing, providing...

The Mag Series Mag Popper is a top water popper lure. This lure comes in three sizes: 5 ¼”, 1 ¾ oz (130mm), 6 1/4”, 2 3/4 oz (160mm), and 7 1/2", 3 7/8 oz (190mm). Designed with an irresistible...

The Crystal 3D Minnow Deep Diver’s patented and proprietary Internal 3D Prism finish reflects all subsurface light for the utmost visibility, even at maximum depths and speeds. This highly...

The Pin’s Minnow sinking lures series is offered in a variety of natural colors and patterns to tempt game fish worldwide. They incorporate a durable ABS Resin lip to get down over the structure...

Yo-Zuri's 3DR-X Shad features internationally patented 3D internal prism scale finishes that sends off light in all directions. This is a compact (2-3/8", 1/4oz) suspending shad bait that dives...

The Yo-Zuri 3DR-X Vibe is a sinking lipless crank bait that features internationally patented 3D internal prism scale finishes that sends off light in all directions.  There are also glow and UV...

A searching style crank bait that hunts along the bottom in 10-12ft. Yo-Zuri's 3DR-X Deep Diver features internationally patented 3D internal prism scale finishes that sends off light in all...

Yo-Zuri's 3DR-X Pencil features internationally patented 3D internal prism scale finishes that sends off light in all directions. The pencil is a compact (3", 1/4oz) walking bait that even entry...

Yo-Zuri is proud to announce the next generation of our Rattl’n Vibe Series! Yo-Zuri is now offering a Rattl’n Vibe with a new single knock rattle, the One Knock Rattl’n Vibe. The same great...

The Yo-Zuri 3DB Jerkbait is a suspending lure with an irresistible minnow shape. It is the only jerkbait designed with “Flat Sides,” which make it perfect for stop-and-go retrieves, or a...

The Yo-zuri 3DB Pencil is a top-of-the-line, topwater, “Walk the Dog” style lure. The Internal 3D Prism Finish or New Painted Finish and rear placement, one-knock cadence rattle gives this lure its...