Bass Fishing

  The LIVETARGET Freestyle Frog 2.0 is designed for anglers who need precision, durability, and unmatched performance in heavy cover. Here's why it stands out: Ideal for Heavy Cover: Perfect for fishing in thick vegetation, delivering...

Built for Texas-rigging large creature-style baits, the BKK Armor Point Offset Worm WG HD Hooks accommodate virtually any soft plastic with a wide gap bend that offers plenty of room for a positive hookset. Featuring BKK’s upgraded Hyper...

The design was inspired by the bend of the traditional O’Shaughnessy, a long-time used hook that has proved to feature an excellent hook up rate. Furthermore, the forged shank provides an additional 20% in strength compared to other similar hooks...

The Shimano Zumverno 115SP MR is a standout addition to Shimano's freshwater lure lineup, incorporating advanced lure technologies designed to enhance fishing success. Powered by Shimano’s BOOST CONCEPT, it builds on the success of the Zumverno...

Designed for drop shotting and light line finesse applications, the BKK Armor Point Drop Shot Worm Hooks are built to maximize the tail action of nose-hooked worms while remaining in the optimal hookset position when fishing vertically. Built...

Designed for finesse presentations and rigging thin profile soft jerkbaits and stick baits, the BKK Armor Point Permalock Hook features a long point and innovative new shape that provides increased strength and improved fish retention. Leveraging...

The BKK Fast Snap-41 is a stainless-steel strong snap featuring an intuitive and quick connection system and a slimmer profile compared to bulkier snaps. BKK Fast Snap-41 Stainless Steel Quick Snaps provide a reliable connection with the added...

Featuring an ultra-light wire construction that’s ideal for pairing with jerkbaits, the BKK Armor Point Hyperlatch 70-SS UL Treble Hooks have a distinctive acute bottom angle to improve your hook-up and landing ratios. Designed to keep...

A new-sized baitcaster designed for light tackle, inshore, saltwater enthusiasts, the COASTAL SV TW 150. Ideal for Gulf Coast redfish and speckled trout specialists where, small plastics and popping cork set-ups are popular. With the reel’s many...

It’s the pinnacle of performance. With casting models designed primarily for bass, the Legend Elite® series combines classically styled rods with unmatched sensitivity and exceptional balance to deliver unsurpassed results. Prop 65: WARNING -...

Backed by St. Croix’s advanced technologies and high-end materials, the St. Croix Legend X Series Spinning Rods is in a league-of-its-own when it comes to lightweight, tournament-grade performance. Built upon high-modulus SC Graphite...

Taking design cues from the Revo® lineups, the Pro Max™ spinning reel boasts the same exceptionally smooth package as it’s low profile counterpart with a lightweight graphite frame and seven bearing system. The Pro Max also features our...