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Sale 35%
Sale 35%LiveTarget Hollow Body Sunfish Swimbait
LiveTarget$13.99Now $9.09Replicates a juvenile Sunfish, pushed to the surface by predatory fish. Ideal for Largemouth Bass and Northern Pike. Custom double hook. Weedless design makes it ideal for the thick slop. Easy to walk slow with a 180° swing, or walk it fast... -
Sale 35%
Sale 35%LiveTarget Sardine Swimbait
LiveTargetRetail $10.99 - $11.99$7.14 - $7.79The new Sardine Swimbait will be a must for every saltwater angler. The profile is an exact match to use when the Whitebait arrive at their in-shore spawning grounds. The oscillator is dialed to a tight flicker action. Put away the cast net and tie on... -
Sale 35%
Sale 35%LiveTarget Fleeing Shrimp
LiveTarget$10.99Now $7.14The LIVETARGET Fleeing Shrimp soft lure, bristling with three-dimensional anatomical features, is rigged on a custom jig head and armed with a strong, corrosion-resistant hook. The Shrimp's silicone skirt animates the lure's appearance by mimicking the... -
Sale 35%
Sale 35%LiveTarget Threadfin Shad Swimbait
LiveTargetRetail $10.99 - $11.99$7.14 - $7.79Threadfin Shad are one of the most abundant and widely dispersed forage species and are a prime target of most freshwater game fish. Fish the LIVETARGET Threadfin Shad Swimbait during the spring shad-spawn, in the summer when Shad school up, or during... -
Sale 35%
Sale 35%LiveTarget Gizzard Shad Swimbait
LiveTargetRetail $10.99 - $11.99$7.14 - $7.79When Bass get dialed in to a big Shad bite, the new LIVETARGET Gizzard Shad Swimbait is an ideal match. With a wide and deep body, anglers now have a big profiled swimbait to target shallow to deep ranges. The Oscillator generates a moderate wobble... -
Sale 35%
Sale 35%LiveTarget Hollow Body Crawfish Jig
LiveTarget$10.99Now $7.14Form meets function in the LIVETARGET Hollow Body Craw. By strategically aligning two distinct lure families (hollow bodies and jigs), this lure sets a new standard in Craw imitations. The hollow carapace offers more than just a snag resistant design;... -
Sale 25%
Sale 25%Daiwa Free Swimmer EX Spinning Reels
Daiwa$299.99Now $224.99Free Swimmer EX features an Automatic Bite N’ Run clutch at the base of the body, allowing anglers to instantly disengage the spool so line can peel off with little or no resistance while the bail is closed. Simply pull down on the lever to place... -
Sale 50%
Sale 50%13 Fishing Aerios Spinning Reels
13 FishingRetail $135.00 - $145.00$67.50 - $72.50Representing years of development the AERIOS series spinning reels vault 13 Fishing into an elite class of manufacturers. You will instantly be impressed with our CNC Ultimate Cut gearing paired with our super-smooth Glide Oscillation system. This... -
Sale 40%
Sale 40%Accurate Valiant Slow Pitch Jigging Reels
AccurateRetail $509.99 - $811.99$305.99 - $487.19The Valiant Slow Pitch Jigging reel was designed with the SPJ enthusiast in mind. We took our popular Valiant 300 and 500n models and removed the clicker added an optimized arm length and our popular SPJ knob for added comfort while jigging. The... -
Sale 25%Sale 25%
Daiwa Tatula SV 70 Reels
Daiwa$279.99Now $209.99The new Tatula SV70 reel with an all-new frame size to be the smallest, lightest, and most palmable Tatula SV reel the company has ever introduced. The amazing new Tatula reel is one of the lightest, one of the most controlled baitcasting reels on the... -
Sale 30%
Sale 30%Daiwa Proteus WN Casting 8FT Rods - Camo
DaiwaRetail $229.99 - $279.99$160.99 - $195.99*LOCAL PICKUP ONLY* Daiwa is pleased to announce a partnership with Winn Corporation in creating a new beautifully appointed series of saltwater rods, the Proteus Winn Boat Rods. The Daiwa exclusive new Winn Grip Wrap is both attractive and... -
Sale 35%
Sale 35%G. Loomis Salmon Series Casting 8ft Rods
G. LoomisRetail $340.00 - $490.00$221.00 - $318.50Salmon can be found in the ocean, in bays and in rivers. In the river, you'll find them holding in front of rocks, behind rocks, beside rocks, in depressions, above the riffle, below the riffle and, on occasion, in the riffle. They hug the bottom and...