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The brand new TATULA line of bass rods are Finely Crafted with State of the Art Components. With Seven Categories of Rods and 28 different actions the TATULA collection is the most complete professional collection of bass rods.  The beautifully...

Designed in collaboration with BASS Elite Series angler, Kyoya Fujita, the Jackall Counter Back Spoon took over three years to develop to ensure it contained all of Kyoya’s essential elements that pursue ‘Glide Back’ falling...

Based off the 3D scan of a real mullet. This innovative swimbait looks and swims like the real thing which makes it an excellent tool for anglers hunting big fish in pressured waters. From Snook to Redfish, Tarpon to speckled trout, many predators rely...

Based of the scan of an actual pinfish, the photoprint details and patent-pending Pulsetail design make this innovative swimbait look and move like the real thing. That lifelike appearance and action make it an exceptional bait for anglers targeting big...

Based off the 3D scan of a real mullet. This innovative swimbait looks and swims like the real thing which makes it an excellent tool for anglers hunting big fish in pressured waters. From Snook to Redfish, Tarpon to speckled trout, many predators rely...

The ballyhoo: a baitfish that has earned the allegiance of saltwater anglers across the globe now, by virtue of Savage Gear’s patent-pending Pulsetail design, offers these anglers a lure as potent as the real thing. Equipped with built-in rattle...

Long Cast Minnow boasts extremely efficient casts that serve land-based anglers, as well as those fishing from a boat. Punching through even windy conditions, this bait earns the praise of surf casters, pier anglers and boaters targeting breaking fish,...

Based off the 3D scan of a real baitfish. This innovative swimbait looks and swims like the real thing which makes it an excellent tool for anglers hunting big fish in pressured waters. Prop 65: WARNING - Cancer and Reproductive Harm - www...

Based on the scan of a real mackerel, this lure is built very though with cross directional through wire construction to withstand brutal strikes. This exceptional twitch bait can be worked at any speed. In addition, it will glide from side to side when...

Designed with ultra-realistic body contours, colors and movement, the Manic Shrimp Weedless is an exceptional bait for anglers looking for the ultimate shrimp presentation in an exposed-hook configuration whether fishing from a pier or in a pass, fishing...

Whether it’s offshore game fish like dolphin, tuna, cobia and bonito; or inshore favorites like speckled trout, spanish mackerel, bluefish and barracuda, the Savage Gear Glass Minnow offers the enticing appearance and dependable performance anglers...

Excelling at scenarios where predatory fish are feeding on crustaceans, the Toughtec crab delivers Hyper-realistic details in our custom Toughtec formulation that adds the perfect amount of buoyancy with extreme durability. Equipped with a 3X black...