Bass Fishing

The Round-Head Jighead is our new version of a timeless classic jighead that finds application both in fresh and in saltwater environments. The Black Nickel coating enhances its ability to resist corrosion, at the same time protecting the needle point...

The BKK Glide ‘N Shake is engineered to combine both gliding and shaking presentations. The innovative bullet-head head design allows for an optimal gliding action during the descent towards the bottom, and a flat surface on the front edge of the...

The BKK ALLROUNDER-SS is a light-wire hook developed expressly for light approaches and livelier presentations of the bait. Strong enough to withstand the incredible power of each fish without compromising the ability to offer a lightweight...

Sporting the same proven, tournament-winning design and upgraded features as the standard Project Z ChatterBait, the addition of a heavy fiber weedguard prevents snagging and fouling around wood, brush, docks, grass, and laydowns. Armed with premium...

Spec’d out by our ProZ, this primo USA-made bladed jig features a streamlined fish-shaped head, custom long shank VMC® jig hook, Z-Tie™ double umbrella EZ Skirt®, dual conical trailer keepers, super strong quick-clip line tie, and...

The quintessential ChatterBait® trailer, the jointed body and forked tail of this 4.5” baitfish imitation provide the perfect profile and seductive wiggle on the back of your favorite bladed jig and can be fished for an entire session...

Designed by Elite Series pro Brett Hite in conjunction with Japanese luremaker Evergreen International, the ChatterBait Jack Hammer is among the most refined and highly anticipated baits to ever hit the U.S. market. Its flat-bottom, low center of...

The Finesse TRD (The Real Deal) is designed specifically for the Midwest finesse style of fishing, more commonly known as the Ned Rig, which has been gaining momentum nationwide as a subtle and easy-to-master, yet amazingly effective, presentation...

Designed to be paired with the Finesse TRD™, Finesse ShadZ™, TRD TubeZ™ or Hula StickZ™ to create the perfect Ned Rig, the Finesse ShroomZ jighead sports a custom wire keeper welded onto the hook shank that not only makes...

Time and again, top anglers rely on The Original ChatterBait® brand bladed swim jig to help fill livewells and cash tournament checks. This groundbreaking lure's patented design and trademarked hex-shaped blade combine to produce unmatched...

Bulletproof 10X Tough ElaZtech® construction, a lifelike profile with scale pattern and dorsal fin detail, vibrant swimming action, a wide array of color choices, and 4”, 5”, and 7” size options make this paddle-tail swimbait a...

Unbeatable Performance. Behold the new standard in spinning reels, DAIWA’s brilliantly-designed Tatula MQ LT. The new Tatula MQ LT embodies a rich features set, which starts with its one-piece MONOCOQUE ZAION V body. This design framework yields...