Bass Fishing

Delivering heart-stopping blow-ups that will put bigger bass in your livewell, the Yo-Zuri 3DB Series Pencil Popper 135mm generates incredible action and a knocking sound that beckons bass to the...

Crafted with a diecast aluminum frame, the all-new X-Series Baitcast Reel ensures maximum rigidity and performance on the water. Its C-40X carbon injected side plates not only reduce weight but also...

The Max Elite Spinning Reel delivers unparalleled performance in a lightweight package. Inspired by the Revo® and Zenon™ series of spinning reels, the Max Elite features an incredibly compact and...

Yo-Zuri Topknot Fluorocarbon Leader material is the newest product from Yo-Zuri. The TopKnot Leader—In a Disapearing Pink color—is Abrasion Resistant and Super Durable which maintains its clarity...

The LiveTarget ICT Finesse Worm stands out with its thicker body, gradually tapering from head to tail like a baseball bat. This design adds subtle bulk to the traditional finesse profile. Through...

The Pflueger President continues to be "The Smart Choice™" in performance and value. The President features a lightweight graphite body and rotor, an aluminum braid-ready spool, and an aluminum...

The President XT® spinning reels take the President® to the next level of performance. Smooth and reliable operation is driven by a 10 bearing system (20 size is a 7 bearing system) and machined...

Built with an asymmetric frame, the Abu Garcia Max SX Spinning Reel takes inspiration from the acclaimed Revo and Zenon series, delivering lightweight performance that goes the distance at a...

Yo-Zuri 3DB Poppers work best when fished with a horizontal resting position on the surface because they are designed with perfect shape and balance. These lures can be used with a pop and stop or...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish...

Berkley PowerBait makes novice anglers good, and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish...

The PENN Fathom™ low profile baitcast reels offer all the features you need to tackle the toughest saltwater fish. The Full Metal Body and Right Side plate, matched with a brass main gear and bearing...