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Built for experienced hands, G. Loomis designs tools for anglers demanding performance with purpose. For those who believe innovation is the only path to excellence. Steeped in experience gained from...

Michigan-Handles have been a Great Lakes favorite on spinning float models. Our 10’6" and 11’6” models feature the extended foregrip with shortened butt that so many anglers know and love. The tapers...

Built for experienced hands, G. Loomis designs tools for anglers demanding performance with purpose. For those who believe innovation is the only path to excellence. Steeped in experience gained from...

Our premium USA-Made ultralight series. These rods are carefully handcrafted using the most sensitive graphite material so no bite ever goes undetected. The rod tapers are perfect for casting small...

Rebuilt for tournament anglers and bass enthusiasts alike, the redesigned Intenza A lineup of rods includes nine casting and four spinning models with actions encompassing versatility, power, glass...

Metallia rods are designed and crafted for those pursuing Salmon, Steelhead and Striped Bass. With spinning and casting rods specifically designed for serious SSS anglers. The handles are beautifully...

Metallia rods are designed and crafted for those pursuing Salmon, Steelhead and Striped Bass. With spinning and casting rods specifically designed for serious SSS anglers. The handles are beautifully...

The Daiwa TD Eye Rods represent a pinnacle of innovation and precision in fishing gear, especially crafted for walleye anglers. At the core of these rods is the High Volume Fiber (HVF) Technology, a...

Millennial Bait Coonie Gel is the perfect blend of UV enhanced baits and bite stimulants to entice Salmon and Steelhead. 2oz bottle,  

Coonie Sauce is the perfect blend of UV enhanced baits and bite stimulants to entice Salmon and Steelhead. Typically our baits do the trick, but just in case, here is a game-changing sauce for those...

It’s a summer ready shoe. It’s a hidden slipper. And it’s 100% comfortable. Featuring our Cush-Tech™ uber-comfy footbed for all-day wear. Grip all terrain with a non-marking Kling-On Deck™ rubber...

All-day comfort with art and sole. Featuring Cush-Tech™ anatomical molded premium EVA. Grip all terrain with a non-marking Kling-On Deck™ rubber with incredible grip on wet surfaces. Not to forget...