Flash Sale

The Rockaway Baitfeeder Reel is designed to complement our Rockaway Surf Rods. The Rockaway Baitfeeder (RBF) model features Okuma's On/Off Baitfeeding system. It also features a 5.3:1 gear ratio, 5BB+1RB, and 35 lbs max drag. All models...

RUGGED DESIGN. IMPROVED COMFORT. HIGH VISIBILITY. For back-country travel when every bit of weight is accounted for, the Compact Clearpath Machete is the tough, packable tool to bring along for the ride. The thoughtful design partners a...

The Pompadour is an ultra-noisy topwater lure that will give you a thrilling experience when fishing topwater. Cast out and crawl the lure towards you. With a slow or fast retrieve, it will draw out big bass to bite. Be ready to experience powerful and...

The Pompadour Jr. is an ultra-noisy topwater lure that will give you a thrilling experience when fishing topwater. Cast out and crawl the lure towards you. With a slow or fast retrieve, it will draw out big bass to bite. Be ready to experience powerful...

The Jackall MC 60 MR is a compact, fat body crankbait that produces a fast wobble and rolling action similar to hand-carved wooden baits. The lure also features a fixed weight system to give it a low center of gravity for increased performance...

Jackall developed a specific Flick Shake worm and Jig Head that work together as a system. The Flick Shake worm has a built-in curved design, which creates a squirming action that the fish cannot resist. The Flick Shake worm is also salt injected and...

Introducing the Okuma Inspira ISX Spinning Reel, a game-changing innovation in the spinning reel market. Its diecast aluminum Torsion Control Armor (TCA) technology provides up to 40% greater torsion and flex resistance with a double arm body design...

Expanding on the popularity of the ITX Carbon Spinning reel, Okuma is proud to announce the introduction of the ITX CB Spinning Reel, designed specifically for freshwater and light inshore fishing. ITX CB was crafted based on JDM (Japanese Domestic...

The new generation Okuma Hakai DT low-profile reel is developed with the latest technology and insights from top anglers across the globe. The main body uses Okuma's LITECAST magnesium alloy construction for ultimate strength and...

The Cedros “a” Jigging Rods are well worth your consideration. Designed with a unique flex-to-power distribution, the Cedros “a” jigging rods offer the right amount of sensitivity to feel a fish’s strike while providing...

The Cedros “a” Jigging Rods are well worth your consideration. Designed with a unique flex-to-power distribution, the Cedros “a” jigging rods offer the right amount of sensitivity to feel a fish’s strike while providing...

Introducing Okuma's X-Series Bass Rods – the ultimate fishing experience. Constructed with advanced materials and cutting-edge technology, these rods deliver unmatched performance and precision on the water. Crafted from a light, responsive...