Flash Sale

Developed with input from top-level pros, the Sufix ProMix Braided Line Lo-Vis Green fuses the proven performance of premium braid with advanced longevity, buoyancy, and Colorfast technology. Constructed from densely braided HMPE fibers with a high weave...

The Sufix 832 Superline is the strongest, most durable small-diameter braid on the market. Engineered with R8 Precision Braiding and advanced fiber technology, it’s constructed from 8 fibers—7 Dyneema® plus 1 GORE® Performance...

The Sufix® 832® Advanced Superline® is widely regarded as the strongest and most durable small-diameter braid available. Crafted with R8 Precision Braiding and cutting-edge fiber technology, it delivers exceptional strength, unmatched...

The Sufix 832 Advanced Superline sets the standard for small-diameter braided line — delivering unmatched strength, durability, and performance. Featuring R8 Precision Braiding and advanced fiber technology, this line offers exceptional roundness,...

The first lead core to combine both HMPE and Gore® performance fibers. The composition of these two fibers braided around the lead core wire creates the fastest sinking, strongest, most abrasion resistant, roundest, UV protected lead core lines on...

Engineered with Proprietary Gel Phase Technology™ (GPT™), Sufix Advance Fluorocarbon Leader delivers unmatched performance, clarity, and UV protection. Built for anglers who demand reliability and stealth, this leader sets a new standard in...

Delivering unmatched quality and performance, the Sufix ProMix Braided Line Neon Lime combines the best of premium braid technology with exceptional longevity, buoyancy, and vibrant color retention. Using advanced Color Injection Technology, it...

Thinnest. Strongest. Most Advanced Seaguar Leader Yet. Built for serious offshore anglers, the Seaguar Gold Label Leader is engineered with exclusive 100% Seaguar fluorocarbon resins to deliver unmatched strength and performance in a thinner, more supple...

Premium salmon & steelhead center-pin rods.Buy if you’re targeting big salmon or steelhead with float or center-pin setups and want a high-performance rod built for strength, durability, and premium feel. Features: High-modulus SCIII carbon...

St. Croix Rogue V Boat Rods Premium saltwater boat rods. Nearshore. Great value.Buy if you prioritize strength and durability in boat rods that are thin and light in the hand, with worry-free componentry to handle a variety of nearshore saltwater species...

The St. Croix Premier Series embodies classic craftsmanship and all-around performance for anglers who appreciate traditional feel and dependable versatility. Handcrafted in Park Falls, Wisconsin, these rods pair premium SCII graphite blanks with...

The St. Croix Legend Surf is a premium surfcasting rod built for anglers who demand feather-light feel and championship-level performance. Its high-modulus SCV carbon blank delivers exceptional sensitivity and explosive power, while titanium-ring guides...