Flash Sale

The Keitech Mono Guard Jig Head offers unmatched finesse and performance, making it an excellent choice for anglers. Key Features: No-Lead Tungsten Compound: Environmentally friendly, made from a tungsten powder/polymer blend for reduced...

The Keitech Easy Shiner 8" is a premium soft plastic swimbait designed for targeting large predatory fish. Known for its realistic swimming action and durability, this bait is a favorite among anglers for both freshwater and saltwater fishing...

Keitech Tungsten Super Round Jig Heads are some of the best lead-free jig heads on the market today. These jig heads have a compact size-to-weight ratio, sharp hooks, and dense material, making a potent jig terrific for any occasion. Each jig head...

Featuring the full AirDrive system, the Sol MQ puts weight reduction, smoother performance, and power into the hands of both fresh and saltwater elite anglers. With a Zaion construction MQ body, weight is reduced while rigidly supporting the Tough...

The all new EXCELER LT - Daiwa uses a carbon fiber body called ZAION V. The new version is 3%-5% lighter than our current EXCELER for comparable sizes. It also comes with an AIRDRIVE ROTOR & AIRDRIVE BAIL like our version on the...

Aero-Floats are meticulously crafted from high-density soft foam, hand-painted, and precision-crafted on a lathe to ensure ultra-sensitivity, perfect tracking, and high visibility. Each float comes with 2 micro bobber stops and beads. Available...

Perfect for finesse presentations and rigging thin profile soft jerkbaits and stick baits, the BKK Armor Point Permalock Weighted Hook features an innovative design that gives baits a natural and stealthy glide towards the strike zone. An...

The pinnacle of the Poison series, the Poison Ultima brings Shimano's JDM offering to the North American market and generously showcases Shimano's most advanced rod technologies. Shimano's flagship Spiral X Core technology blends lightness and increased...

Designed for Texas-rigging shads, flukes, and creature-style soft baits, the BKK Armor Point Offset Worm WG Hooks leverage an enhanced z-bend at the eyelet for quick rigging, increased holding power, and less bait damage. Featuring BKK’s upgraded...

Built for Texas-rigging large creature-style baits, the BKK Armor Point Offset Worm WG HD Hooks accommodate virtually any soft plastic with a wide gap bend that offers plenty of room for a positive hookset. Featuring BKK’s upgraded Hyper...

The BKK MUTSU CIRCLE HEAVY-SS is a stronger version of the MUTSU CIRCLE MEDIUM developed for heavier offshore applications with both live baits and chunk baits. It features a super sharp offset point which together with the SS coating delivers faster...

The BKK Offset Heavy Circle Glow is developed specifically for low light conditions, namely for night fishing or deep dark waters. The BKK M-series glow paint on the hook adds attractiveness and visibility to the hook, triggering the fish to bite. In...