The redesigned Trevala B continues the legacy of an iconic crossover rod series. Designed for maximum versatility — jigging, tossing lures or live bait — TC4 blank construction provides bulletproof durability. All models feature a rubber...

The redesigned Trevala B continues the legacy of an iconic crossover rod series. Designed for maximum versatility — jigging, tossing lures or live bait — TC4 blank construction provides bulletproof durability. All models feature a rubber...

The newest addition to Shimano's MagnumLite series of spinning reels, Miravel is a lightweight yet powerful reel with fierce versatility for the multi-species angler. Built utilizing Shimano's legendary carbon-infused CI4+ body to provide a lightweight...

Shimano's legendary prowess in DC technology continues with the addition of the all-new Curado DC 200, an expansion to the tournament-proven Curado family of low-profile reels. The Curado DC 200 provides anglers up to 40% more line capacity for added...

Steelheading isn't a pastime. It's an obsession. Forged from experience, passion — and often a healthy pinch of optimism — hardened steelhead anglers in North America's Pacific Northwest, Alaska, and Great Lakes Region slog through extreme...

Steelheading isn't a pastime. It's an obsession. Forged from experience, passion — and often a healthy pinch of optimism — hardened steelhead anglers in North America's Pacific Northwest, Alaska, and Great Lakes Region slog through extreme...

Steelheading isn't a pastime. It's an obsession. Forged from experience, passion — and often a healthy pinch of optimism — hardened steelhead anglers in North America's Pacific Northwest, Alaska, and Great Lakes Region slog through extreme...

Steelheading isn't a pastime. It's an obsession. Forged from experience, passion — and often a healthy pinch of optimism — hardened steelhead anglers in North America's Pacific Northwest, Alaska, and Great Lakes Region slog through extreme...

Steelheading isn't a pastime. It's an obsession. Forged from experience, passion — and often a healthy pinch of optimism — hardened steelhead anglers in North America's Pacific Northwest, Alaska, and Great Lakes Region slog through extreme...

The Tanacom family has a new big brother. The all new Tanacom 1200 holds and astounding 1,100 yards of 80-pound-test Daiwa J-Braid – that’s 220 yards more than the Tanacom 1000. It also has a 30 percent faster retrieval rate at a quick...

Fish-Field Mini Squid Hoochies are made from high quality UV materials that make the mini-squid bright and soft. The glow eyes and glitter body draw attention and trigger bites so you can land more fish! Great for Kokanee, Salmon & Steelhead...

Ultralight anglers must weigh a myriad of factors to find success on the water. Decoding the right combination of water conditions and fish behavior is only part of the equation. Arriving equipped with tools built for specific techniques accelerates an...