The award-winning Legend® Glass series has redefined performance in crankbait fishing. Its unbelievably lightweight linear S-glass blank, created with IPC® mandrel technology, is the reason behind this rod’s meteoric rise to the top. Prop...

Overview Built using LIVETARGET’s multi-injection process, the LIVETARGET ICT Unrigged Soft Plastic Craw is molded to produce a three-dimensional effect with its clear exterior and multi-color interior. Designed to naturally refract...

Built with a state-of-the-art computerized cutting machine to create precision-cut blank patterns, the St. Croix Legend Tournament Bass Spinning Rods use Taper Enhancement Technology (TET) to improve sensitivity for a wide range of fishing...

Re-envisioned for 2022, the St. Croix Legend Tournament Bass Casting Rods are the ultimate set of technique specific rods to elevate the performance of tournament anglers and die hard trophy hunters. This latest generation of the iconic Legend Tournament...

The Straight Tail Worm, distinguished by its slender head and tapered body that narrows before expanding into a bulbous tail, offers exceptional action and stands as the stiffest among LIVETARGET’s new worm profiles. Available in three...

A pinnacle of cutting-edge technology and American craftsmanship, the St. Croix Physyx Series Casting Rods boast a SCIV+ carbon fiber primary material and SCIV+ iAct Glass for a winning combination of unmatched strength and sensitivity. Silicon carbide...

The LIVETARGET ICT Stick Worm delivers finesse and precision for NED rigging, bringing buoyancy and life like action that genuinely set it apart. The worm features a salt-reduced core that slows the sink rate, allowing the worm to descend at a pace that...

Experience unparalleled sensitivity and responsiveness with the St. Croix Physyx Series Spinning Rods, a series of finesse rods crafted for a variety of techniques including dock skipping, shakey heads, drop shots, and forward-facing sonar. The Physyx...

Gamakatsu teamed up with crappie legend Wally Marshall and his “Mr. Crappie” brand, the leading name in the crappie world, to design the Gamakatsu Mr. Crappie Premium Sticker hooks. The Sticker is a traditional Aberdeen-style hook that...

Gamakatsu teamed up with crappie legend Wally Marshall and his “Mr. Crappie” brand, the leading name in the crappie world, to design the Gamakatsu Mr. Crappie Premium Sticker hooks. The Sticker is a traditional Aberdeen-style hook that...

Gamakatsu teamed up with crappie legend Wally Marshall and his “Mr. Crappie” brand, the leading name in the crappie world, to design the Gamakatsu Mr. Crappie Premium Sticker hooks. The Sticker is a traditional Aberdeen-style hook that...

Gamakatsu teamed up with crappie legend Wally Marshall and his “Mr. Crappie” brand, the leading name in the crappie world, to design the Gamakatsu Mr. Crappie Premium Stiletto hooks. The Stiletto hook design is perfect for fishing live or...