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Smooth Power, Cold-Water Confidence — Prorex X LTDesigned to meet the demands of cold-water anglers, the Prorex X LT delivers reliable performance when it matters most. Its ATD Type-L (Advanced Tournament Drag) system provides exceptionally smooth...

Engineered for anglers who demand strength without sacrificing finesse, the new Shimano Twin Power XD sets a new benchmark for toughness and performance in a lightweight reel. Lighter than ever, yet remarkably durable, this reel harnesses Shimano’s...

The Fish-Field Heavy Duty Brass Swivel is built to deliver strength, durability, and smooth performance in the most demanding fishing conditions. Made from solid brass, this swivel resists corrosion and provides reliable rotation to eliminate line...

Simplify your rigging game with the 14" VIP Leader Roll, designed for quick, organized, and hassle-free leader storage. Each roll features 27 pre-cut and labeled line slits, making it easy to wrap, identify, and store multiple leaders without tangles...

Trusted for Over 50 Years Keep your spawn sacs fresher, longer—with the time-tested formula anglers have trusted for decades. Atlas Mike’s Magic Spawn Sac Formula is the original secret recipe designed to preserve and protect both cured and...

Atlas Mike’s Saltwater Miracle Thread makes wrapping bait on plugs, lures, or rigs fast, easy, and effective. Designed with a slightly thicker diameter for added strength in saltwater environments, this elastic thread holds bait tight without...

Atlas Mike’s Miracle Thread is a game-changing solution for anglers who need to secure soft or delicate bait without compromising presentation. Ultra-thin yet incredibly strong, this versatile elastic thread keeps bait firmly in place without being...

The Simon Hoochie Spinner, also known as the Squid Spinner, combines the effectiveness of mono spinners with the ease of using a standard hard spinner. Its compact design, which falls between a standard 3.5 hard spinner and a mono/soft spinner, makes it...

Daiwa Outrage XV LJ Light Jigging Spinning Rods are precision-engineered for anglers who demand responsiveness, control, and durability in light jigging applications. Built on a lightweight graphite blank reinforced with Daiwa’s Braiding X...

Take your popping game to the next level with the Daiwa Outrage XV Popping Rod — new for 2025. Built for power, control, and versatility, this 7’9” medium-heavy rod is designed to handle big, aggressive game fish with ease. Constructed...

The Daiwa Outrage XV Jigging Rods are designed to handle the most powerful deep-water predators with confidence. Built for heavy jigging, these rods combine lifting strength, responsive action, and exceptional sensitivity — perfect for turning a...

Take your slow jigging game to the next level with the Daiwa Outrage XV Slow Jigging Rod — designed for maximum control, power, and finesse in deep water. Built with a high-resolution graphite blank, the Outrage XV offers remarkable sensitivity to...