Big Game Lures

The MADSCAD AT Suspending features the Patented Autotune™ System to create a twitch-bait with a unique action, extra long-distance casting ability and will perfectly sit level when suspending for a realistic presentation in...

The MADSCAD AT Slow Sink features the Patented Autotune™ System to create a twitch-bait with a unique action. The body shape has been designed for extra long-distance casting to cover more water. The...

The MADSCAD AT Slow Sink features the Patented Autotune™ System to create a twitch-bait with a unique action. The body shape has been designed for extra long-distance casting to cover more water. The...

The Rapala Sarda 18 is built to provoke the meanest saltwater predators—and dares them to strike. Its aggressive, bite-triggering action is engineered to draw reaction bites from the largest pelagic monsters, making it a deadly addition to any...

The Shimano Ocea Stinger Butterfly Sardine Waver is a specialized jig designed for slow-pitch jigging enthusiasts targeting both pelagic and bottom-dwelling fish species. Its innovative design incorporates a boat-like keel at the rear, enabling three...

The 3D Inshore Popper is a saltwater popper with excellent balance for quick starting action around cover. Designed to be fished in shallow water the 3D Inshore Pencil is an exceptional choice for fishing grass flats, oyster bars or back bays...

Shimano designed the SHIMMERFALL to sink fast and be easy for anglers to work. The jig's slender design enables it to quickly cut through the water, making it ideal for jigging in deeper water or fishing in fast drift situations. The SHIMMERFALL's design...

The DTX MINNOW 9” Heavy Duty is a revolution in trolling minnows, featuring the Patented Autotune™ System, Metal Matrix Plate System, Diamond Armour internal strength system and Hydrospeed belly eyelet technology, the DTX Heavy Duty...

Based off the 3D scan of a real mullet. This innovative swimbait looks and swims like the real thing which makes it an excellent tool for anglers hunting big fish in pressured waters. From Snook to Redfish, Tarpon to speckled trout, many predators rely...

The ballyhoo: a baitfish that has earned the allegiance of saltwater anglers across the globe now, by virtue of Savage Gear’s patent-pending Pulsetail design, offers these anglers a lure as potent as the real thing. Equipped with built-in rattle...

The DTX MINNOW 8” is a revolution in trolling minnows, featuring Patented Nomad Autotune™, Gorilla Through Wire and Hydrospeed advanced design technology – the DTX Minnow is in a class of its own. The unique body shape...

The Madscad 190 Autotune (AT) will change the way you troll forever. Capable of trolling speeds between 3-18+ knots, with a shallow diving depth of 1-3 ft and an incredible side to side action, the Madscad 190 AT is unlike any other trolling...