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Born from the C3 round reel platform, the Ambassadeur Catfish Special fishing reel offers anglers a unique package backed with proven components designed specifically for catfish fishing. Performance starts with 3 stainless steel ball bearings + 1...

Built on the renowned Ambassadeur round reel platform, the New Abu Garcia C3 Striper Special Round Baitcasting Reel offers offers a targeted feature set for striper fishing, backed by proven components. This is about performance in the face of big,...

The Jackall PikuPiku 78 are a new concept in topwater fishing. Featuring a unique curved body, they draw bass with a light twitch of the rod creating ripples on the surface. Give the lure a few light twitches and they will move left or right. Twitch...

Jackall Lures are designed using the latest technology in the fishing industry. Proto type baits are designed using a computer to generate a three dimensional image of the lure, which are then created by a machine that can shape the bait at lightning...

Constructed from an alloy that is 10% Harder on the Rockwell C Scale than a traditional carbon steel tool, these Cam Pliers are 8-inches in length. They utilize a unique cam design that applies 80% more leverage to the gripping and cutting Power. The...

The all-new Fathom II Lever Drag reels take a class-leading reel and raise the bar even more. New models, sizing, features, and optimized billfish models round out the assortment to give a model for every application. Integrating the palm side plate...

The G1000 Pro is a premium and durable handcrafted workhorse. Since 1974, the G1000 Pro Series has been a staple among the salmon and steelhead communities up and down the west coast. Today, anglers across the USA (and beyond) are well aware of...

Zakana - Derived from the word of Japanese slang "small baitfish." The Zakana Casting Jigs come in a wide variety of colors with their recognizable large black eyes. Built with VMC 9626 high quality hooks and wire, these designs make Zakana...

Features: 4 Bearing System (3CRBB + 1RB) Anodized aluminum spool Corrosion-proof composite frame Rugged brass gears, helical-cut for smooth, powerful winding Ultimate Tournament carbon drag (UTD) Centrifugal spool brake Dual system Infinite...

The Hoochie Spinner Rigs are Shortbus' latest and greatest addition. They are designed to give the maximum action with spinner blades in any water condition. Hoochie Spinner Rigs are UV-enhanced. This version comes in a Dual Pack. Features: 40LB Test...

The new Tern2 has the same solid features as its predecessor with new improvements taking it to another level of Star Drag reel. The Tern2 has the Twin Star Drag technology that is the first of its type in a star drag reel. The dual surface drag is...

The Valiant Slow Pitch Jigging reel was designed with the SPJ enthusiast in mind. We took our popular Valiant 300 and 500n models and removed the clicker added an optimized arm length and our popular SPJ knob for added comfort while jigging. The...