Lures

An elongated 6” profile, segmented body, and horizontal forked tail accurately mimics elongated preyfish in salt- or freshwater environs and has proven deadly on everything from snook and tarpon to largemouth and stripers! 5pcs Per Pack Designed...

Crappie, panfish, trout, perch, and pond bass beware—these micro 1/16 and 1/8 ounce ChatterBait® heads with matching holographic minnow bodies absolutely slay on ultra-light tackle! Combining a hand-painted, holographic soft plastic minnow body...

Made for finesse swimbait and vertical ‘moping’ applications, the low center of gravity design and channeled StabilTrack™ belly create perfect balance, while oversized realistic 3D ‘fish eyes’ and detailed paint schemes add...

Take our best-selling Finesse ShroomZ™ jighead and add an adjustable, V-shaped, multi-strand weedguard, and you’ve got Ned Rig jighead that excels for light line applications around brush, wood, rock, and other hard cover! A weedless version...

Super versatile 3.75” size, twin action tails, and naturally buoyant, 10X Tough ElaZtech® construction make this the ideal flipping bait, jig trailer, ChatterBait® trailer, or swimming grub. 4pcs Per Pack Super versatile 3.75” size,...

A perfect way to spruce up your Ned Rig presentation, the addition of a fine-cut silicone skirt and V-shaped wire weedguard to the venerable ShroomZ™ jighead offers a more prominent profile that comes alive when dragged along the bottom tipped with...

Developed in conjunction with Ned Rig system co-creator and finesse fishing guru Drew Reese, this finesse size swim jig boasts superior stability, snaglessness, and fish catching prowess in tough conditions thanks to its compact size, StabilTrack™...

Designed to pair seamlessly with the Giant TRD™ stickworm to create a magnum-sized Ned Rig, a beefy 6/0 hook ensures solid hookups with the lunkers that this combo will certainly entice! An oversized version of our popular ShroomZ™ jigheads,...

The most durable pre-rigged swimbaits on the market equipped with equally powerful heavy-duty Mustad® hooks, these highly detailed 4”, 5”, and 6” paddle tails are ready to tie on and do battle with the toughest fresh- and saltwater...

Z-Man’s ProZ asked and we answered with this 3.75” 10X Tough ElaZtech® craw featuring a compact body and broad flapping claws, making it ideal for flipping, Carolina rigging, or rigging behind a swim jig, football jig or ChatterBait®...

A thin body, tapered nose, flat belly, minimalist spade tail, and 10X Tough ElaZtech® construction—not to mention the most sought-after color combinations among serious bass anglers—make this 6” worm a drop-shotter’s...

A multispecies slayer that is absolutely deadly on smallmouth bass and walleye, the slim baitfish body, whiplike worm tail, and crazy soft and buoyant ElaZtech® material unite to create a versatile 4” offering that’s equally at home on a...