Rapala

Built for high-speed trolling and offshore durability, the Rapala X-Rap® Magnum® Xtreme delivers unmatched performance for saltwater predators. Key Features: Extreme Speed Performance: Runs...

Built for power and distance, the Rapala X-Rap® Magnum® Stick 17 is a heavy-duty lure made to handle the most aggressive saltwater predators. Weighted for long, accurate casts, this lure...

Ensure precision and reliability when measuring your catch with this high-quality fish measuring tool. Whether you're tracking your catch or qualifying it for slot limits, this tool offers...

  The all new Rapala Sarda 18 Trolling Lure is designed to taunt the nastiest of Saltwater Predators and laugh in their faces with its bite inducing action that monsters cant...

These knives feature a super-sharp, super-tough ceramic blade. 2X sharper and 15X edge retainment compared to steel. That all translates to, you never need to sharpen them. Lightweight, non-porous...

X-Rap® Magnums® run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each...

Easily and conveniently keep track or your daily catch with this easy to use tool. You can use it to get totals for the day, your whole trip or the whole group. 4 figure register with automatic...

Compact & accurate with large digital display, tare weight, lighted display sum total memory in a water resistant design. Has memory to track weight totals. Perfect size for convenient storage...

Fish at controlled depths while using a standard baitcasting reel using this line counter. With this fishing line counter, you’ll be able to set your bait at the right depth every time,...

A “must-have” tool for any anglers arsenal. This handy tool strips line via enhanced stripper wheel, at 5 feet of line per second. High torque motor should last a lifetime. Powered by 4...

Following in the footsteps of a legend yet lighter than the original Jigging Rap®, the Rapala® Jigging Shadow Rap® delivers a slower, more deliberate darting action. Designed...

The CountDown® Elite harnesses over 80 years of lure making craftmanship into a premium balsa lure. It features the legendary controlled slow-sinking method of the original CountDown®. The...