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  • Sale 15%
    Brad's Junior Bait Diver
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    Sale 15%

    Brad's Junior Bait Diver

    Brad's
    $10.49
    Now $8.92
    The Brad’s Bait Divers are a superb action diving device utilizing a two-piece molded construction with a metal bill for superior strength and durability. Can be fished by trolling, casting, or back bouncing. Get your bait down to where the fish...
  • Sale 15%
    Daiwa 24 TD Eye Spinning Rods Daiwa 24 TD Eye Spinning Rods
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    Sale 15%

    Daiwa 24 TD Eye Spinning Rods

    Daiwa
    $149.99
    Now $127.49
    The Daiwa TD Eye Rods represent a pinnacle of innovation and precision in fishing gear, especially crafted for walleye anglers. At the core of these rods is the High Volume Fiber (HVF) Technology, a hallmark of Daiwa's commitment to lightweight yet...
  • Sale 25%
    Daiwa 24 PX BF 70 Baitcasting Reels Daiwa 24 PX BF 70 Baitcasting Reels
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    Sale 25%

    Daiwa 24 PX BF 70 Baitcasting Reels

    Daiwa
    $359.99
    Now $269.99
    Take your finesse fishing to new heights with the Daiwa PX BF70 Bait Finesse Baitcasting Reel. Meticulously engineered, this reel delivers unmatched performance and control with every cast. Featuring an A7075 spool designed for extreme finesse, it boasts...
  • Sale 10%
    Shimano Aldebaran BFS HG Reels Shimano Aldebaran BFS HG Reels
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    Sale 10%

    Shimano Aldebaran BFS HG Reels

    Shimano
    $459.99
    Now $413.99
    Born for finesse game applications, the Aldebaran BFS combines a lightweight Magnesium frame and specialized braking system to tackle any technique within the Bait Finesse System (BFS) realm. The Aldebaran BFS incorporates Shimano's Finesse Tune Brake...
  • Sale 15%
    PENN Fathom II Star Drag Conventional Reels PENN Fathom II Star Drag Conventional Reels
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    Sale 15%

    PENN Fathom II Star Drag Conventional Reels

    PENN
    Retail $299.95 - $349.95
    $254.96 - $297.46
    The second generation PENN® Fathom® II star drag reel is built with a rigid metal frame and sideplates, now with added features to make it more angler friendly than ever. Featuring our fast gear access sideplate, any angler can service their...
  • Sale 10%
    Fish-Field Bitty Squid Hoochies Fish-Field Bitty Squid Hoochies
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    Sale 10%

    Fish-Field Bitty Squid Hoochies

    Fish-Field
    $4.99
    Now $4.49
    Fish-Field Baby Squid Hoochies are made from high quality UV materials that make the Baby Squid bright and soft. The glow eyes and glitter body draw attention and trigger bites so you can land more fish! Great for kokanee, trout, steelhead, salmon and...
  • Sale 20%
    Daiwa 24 Regal LT Spinning Reels Daiwa 24 Regal LT Spinning Reels
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    Sale 20%

    Daiwa 24 Regal LT Spinning Reels

    Daiwa
    Retail $79.99 - $89.99
    $63.99 - $71.99
    Introducing the Daiwa Regal LT, a game-changing reel designed to revolutionize your fishing experience. Crafted with the groundbreaking ZAION V super composite material, it offers the perfect balance of lightweight construction and unparalleled...
  • Sale 30%
    Z-Man TT Lures SnakelockZ Articulated/Swinging Jigheads Z-Man TT Lures SnakelockZ Articulated/Swinging Jigheads
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    Sale 30%

    Z-Man TT Lures SnakelockZ Articulated/Swinging Jigheads

    Z-Man
    $8.49
    Now $5.94
    Perfect for swimming or dragging ElaZtech® baits of all kinds through grass and brush, these free-swinging bullet-shaped jigheads are equipped with 3/0 to 5/0 Mustad® EWG hooks with molded keepers for easy weedless rigging and a unique quick clip...
  • Sale 30%
    Z-Man Chatterbait Micro 1/8oz Z-Man Chatterbait Micro 1/8oz
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    Sale 30%

    Z-Man Chatterbait Micro 1/8oz

    Z-Man
    $4.29
    Now $3.00
    Don't let the size fool you—the 1/8 ounce ChatterBait® Micro delivers the same erratic action and consistent vibration as its big brothers, but in a smaller package. The perfect choice for light tackle, this scaled down bladed jig features a...
  • Sale 30%
    Z-Man Power Finesse ShroomZ Jigheads Z-Man Power Finesse ShroomZ Jigheads
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    Sale 30%

    Z-Man Power Finesse ShroomZ Jigheads

    Z-Man
    $5.99
    Now $4.19
    Designed to mate seamlessly with the 4” Big TRD™, these mushroom-shaped jigheads are equipped with a sticky sharp 3/0 medium wire needlepoint hook to create the perfect upsized Ned Rig when a slightly larger presentation is on the menu...
  • Sale 30%
    Z-Man Power Finesse ShroomZ Weedless Jigheads Z-Man Power Finesse ShroomZ Weedless Jigheads
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    Sale 30%

    Z-Man Power Finesse ShroomZ Weedless Jigheads

    Z-Man
    $6.99
    Now $4.89
    Combine this 3/0 medium wire mushroom-shaped jighead with the Big TRD™—or another similarly sized ElaZtech® softbait—to create the perfect upsized Ned Rig that comes through cover cleanly, thanks to its adjustable, V-shaped...
  • Sale 30%
    Z-Man TRD SpinZ Tail Spinners Z-Man TRD SpinZ Tail Spinners
    Quick view
    Sale 30%

    Z-Man TRD SpinZ Tail Spinners

    Z-Man
    $5.99
    Now $4.19
    The perfect way to add some flash and vibration to your favorite ElaZtech® plastics, these tail spinners are equipped with a stainless wire keeper with molded plastic barbs to hold fast along with a ball bearing swivel to keep that blade spinning on...

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