Surf Lures

The Yo-Zuri Hydro Monster Shot (S) in 140mm (5-1/2”) is a powerhouse lure built for anglers chasing the largest, hardest-hitting saltwater predators. Its elongated, aerodynamic body is designed for ultimate casting distance, slicing through strong...

The Yo-Zuri Hydro Monster Shot (S) in 125mm (5”) is the heavy hitter of the series—designed for anglers targeting big-game saltwater predators that demand power and distance. Its slim, aerodynamic body cuts through wind for exceptional...

The Yo-Zuri Hydro Monster Shot (S) in 110mm (4-3/8”) is built to cast farther, sink faster, and handle the biggest predators in the sea. Its long, streamlined body delivers unmatched aerodynamics, cutting through wind for extreme casting distance...

Yo-Zuri Hydro Monster Shot (S) – Sinking Stick Bait 95mm (3-3/4”) Built for distance, strength, and versatility, the Yo-Zuri Hydro Monster Shot (S) in 95mm (3-3/4”) is the ultimate sinking stick bait for targeting aggressive saltwater...

Yo-Zuri Hydro Monster Shot (S) – Sinking Stick Bait 80mm (3-1/8”) Engineered for long-range performance and saltwater toughness, the Yo-Zuri Hydro Monster Shot (S) is a compact yet powerful 80mm sinking stick bait designed to reach distant...

The Yo-Zuri Hydro Monster Shot (S) is a compact, heavy-weight lure designed for long-distance casting and unmatched versatility. Measuring 65mm and built with a slim, aerodynamic body, it cuts through wind with ease, making it a go-to option for surf,...

The MADSCAD AT Slow Sink features the Patented Autotune™ System to create a twitch-bait with a unique action. The body shape has been designed for extra long-distance casting to cover more water. The...

The MADSCAD AT Suspending features the Patented Autotune™ System to create a twitch-bait with a unique action, extra long-distance casting ability and will perfectly sit level when suspending for a realistic presentation in...

The MADSCAD AT Suspending features the Patented Autotune™ System to create a twitch-bait with a unique action, extra long-distance casting ability and will perfectly sit level when suspending for a realistic presentation in...

The MADSCAD AT Slow Sink features the Patented Autotune™ System to create a twitch-bait with a unique action. The body shape has been designed for extra long-distance casting to cover more water. The...

The MADSCAD AT Slow Sink features the Patented Autotune™ System to create a twitch-bait with a unique action. The body shape has been designed for extra long-distance casting to cover more water. The...

A modern twist on a classic swimbait, the Keitech Swing Bait has earned its place in the tackle boxes of anglers targeting finicky fish, especially in Japan's clear, highland lakes. Known for its subtle vibrations and lifelike movement,...