Surf Fishing

The Yo-Zuri Mag Minnow Floating Series allows anglers to cast further and cover more water than ever before due to its Magnetic Weight Transfer System. The Mag Minnow is most productive when cast and slow retrieved, but can also be twitched and paused...

Delivering heart-stopping blow-ups that will put bigger bass in your livewell, the Yo-Zuri 3DB Series Pencil Popper 135mm generates incredible action and a knocking sound that beckons bass to the surface. Featuring a long body with a bulbous tail end,...

The Mag Darter Series allows anglers to cast farther and cover more water than ever before due to its Magnetic Weight Transfer System. The Mag Darter has a unique “Inverted Cupped Face” that is often confused for a topwater lure. The unique...

The Mag Darter Series allows anglers to cast farther and cover more water than ever before due to its Magnetic Weight Transfer System. The Mag Darter has a unique “Inverted Cupped Face” that is often confused for a topwater lure. The unique...

The Mag Darter Series allows anglers to cast farther and cover more water than ever before due to its Magnetic Weight Transfer System. The Mag Darter has a unique “Inverted Cupped Face” that is often confused for a topwater lure. The unique...

The 3D Inshore Minnow is a floating minnow bait with excellent balance for quick starting action around cover. Designed to be fished in shallow water the 3D Inshore Minnow is an exceptional choice for fishing grass flats, oyster bars, dock lights, bridge...

The 3D Inshore Minnow is a floating minnow bait with excellent balance for quick starting action around cover. Designed to be fished in shallow water the 3D Inshore Minnow is an exceptional choice for fishing grass flats, oyster bars, dock lights, bridge...

The Pflueger President continues to be "The Smart Choice™" in performance and value. The President features a lightweight graphite body and rotor, an aluminum braid-ready spool, and an aluminum handle with a soft touch handle knob. Smooth and...

The President XT® spinning reels take the President® to the next level of performance. Smooth and reliable operation is driven by a 10 bearing system (20 size is a 7 bearing system) and machined aluminum main gear while the carbon body provides a...

The PENN® Spinfisher® VII features IPX5 sealing so whether it gets hit with a wave, or you let it ride in the spray all the way home, you don't have to worry about saltwater getting into the gearbox or drag system. Our HT-100™ drag washers...

The PENN®® Spinfisher® VII Live Liner features IPX5 sealing so whether it gets hit with a wave, or you let it ride in the spray all the way home, you don't have to worry about saltwater getting into the gearbox or drag system. Our...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer,...