Flash Sale

The DTX MINNOW 110mm / 4 ¼” is a revolution in trolling minnows, featuring Nomad Autotune, Gorilla Through Wire and Hydrospeed advanced design technology - the DTX Minnow is in a class of its own. The DTX MINNOW 110mm / 4...

The PENN® Carnage™ III rods are truly in a class of their own. These rods represent the next generation of high-performance rod building with powerful, lightweight blanks that are also extremely durable. PENN’s RCB2 construction...

The PENN® Carnage™ III rods are truly in a class of their own. These rods represent the next generation of high-performance rod building with powerful, lightweight blanks that are also extremely durable. Our proprietary SLS3 blank...

The PENN® Carnage™ III rods are truly in a class of their own. These rods represent the next generation of high-performance rod building with powerful, lightweight blanks that are also extremely durable. Our proprietary SLS3 blank...

Situations change: Fish move up in the water column — potentially boiling on the surface — and jigging rods are no longer the ideal tool for the job. But that's when the Grappler Type C, an offshore casting rod for launching...

Gamakatsu’s Siwash Hook is a must-have replacement hook for your favorite spinner, spoon, or plug. The open eye makes for fast and easy attachment popular hook for spinnerbait trailers. HOOK SIZE PACK...

Sufix Wind-On 100% Fluorocarbon Leaders make quick knotless, loop-to-loop connections to your main line. Crystal clear 100% fluorocarbon leader. Braided loop attaches to mainline without knots or swivels and leader can be wound through guides onto...

  Handles feature hard foam and sanded graphite for effective grip and elegant, modern look. Beauty aside, performance is where the Infinity series shines. The perfect rods for floating jigs, twitching jigs, bobber-dogging, drift fishing,...

    Mad River Shrimp Eggs. Size #2(9mm dia.), 50 per jar. Impregnated with special formulated Atlas Mikes shrimp oil. Comes in 2oz jars. Add a Mad River Shrimp Egg to just about any lure or bait. Adds extra attraction, scent and sets your...

FEATURES 30/40-Ton ultra-sensitive and responsive carbon blank construction Featuring premium ALPS stainless steel guide frames ALPS super hard aluminum oxide L-ring guide inserts Casting and spinning models feature premium Fuji reel...

Now made with a Firm more durable soft plastic. Unscented large single beads. Comes with a free plastic threading needle for quick and easy rigging. Made in the U.S.A. 12mm - 32 per Bag 14mm - 21 per Bag 16mm - 12 per Bag 20mm - 10 per Bag

Years of testing and innovation has been put into this flasher to provide the ultimate 360 flasher. Everything from its pause and whip thump to it's ability to adjust for different currents or lure weights/lure drag behind them.. to it's ability to...