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Perfect size for trout and panfish! Introducing the Mustad Addicted Fixed Float System! Designed and created by Addicted Fishing after multiple years of testing and development, we've finally landed on the last fixed float you will ever need. Perfect...

The PENN® Carnage™ III rods are truly in a class of their own. These rods represent the next generation of high-performance rod building with powerful, lightweight blanks that are also extremely durable. Our proprietary SLS3 blank...

The PENN® Carnage™ III rods are truly in a class of their own. These rods represent the next generation of high-performance rod building with powerful, lightweight blanks that are also extremely durable. Our proprietary SLS3 blank...

The PENN® Carnage™ III rods are truly in a class of their own. These rods represent the next generation of high-performance rod building with powerful, lightweight blanks that are also extremely durable. PENN’s RCB2 construction...

When we say that our Balls O’ Fire are our heritage, we’re not kidding. Our eggs are the product of hand-crafted attention to detail and insistence on the highest quality in the world. Just like ‘Dad Pautzke’ demanded. Balls...

Pautzke new Fire Balls look, smell, taste and fish like our world famous Balls O’ Fire salmon eggs. We even use our trade secret Balls O’ Fire formula to make them, but Fire Balls are not real eggs. Just don’t tell the...

Pautzke Crappie Fire Balls- Designed for long lining, single pole, bobber and cork, spider rigging and dock flipping. Crappie Fire Balls disperse a strong crappie and panfish attracting scent into the water triggering more bites with each cast. Our...

Keitech's revolutionary two-tone injection process uses several different types of salted plastics to achieve perfect balance & action. The most impressive feature of these great swim baits is the ability to maintain a perfect swimming motion at...

Brute strength meets refined style. Upgraded performance and styling merge with proven strength and enginerring. The heritage continues with the new C3, designed to meet the demands of the most hardcore angler. 3 stainless steel ball bearings + 1...

The tradition continues. With silky-smooth operation and power to spare, the new line of C4 round reels embodies trusted durability and engineering with that generations of anglers have come to expect. 4 stainless steel ball bearings + 1 roller...

The offshore fishing environment is no place for the weak of heart, or weak line. With many species pushing the 1,000-pound mark, strength and durability are paramount. Tuna Blue incorporates the proven characteristics of extreme tensile power to land...

A low refractive material with non-flash components makes Maxima Fluorocarbon totally invisible to fish in the water. A new polymer structure enhances the sensitivity of the line and gives Maxima extraordinary castability. The special finish is...