Flash Sale

Rapala Hook Sharpener- Keeps your hooks in top notch condition in the field with this convenient hook sharpener. Neck lanyard keeps it ready for quick honing to ensure premium penetration into tough fish. Retractable, fine grit aluminum oxide stones...

Keitech's newest addition to the Fat Swing Impact series is the 3.3" Fat. The 3.3" Fat Swing Impact adds a new dimension to the most successful swim bait line in history. The Fat 3.3” is an excellent choice for Super Round jig head rig. Try...

This crab pot/trap is designed for crabbing from the beach, pier, and jetty or in a bay. Simply release it off the pier or throw out from the beach or jetty. Small profile, great for use in small boats.  Features:  Welded...

Using Shimano's Spiral X and Hi-Power X technology we have created the lightest and most powerful rod ever built. With EVA grips and custom Shimano Aluminum Reel Seats matched with the new Fuji K Alconite guides, this rod series is built to perfection...

The Beadmaster slip float was designed by industry professionals to work flawlessly with a single bead combined with very minimal weight. Beadmasters are precision crafted on a lathe similar to Balsa float but made of high density foam for extreme...

The new Sedona FI is the first in Shimano's lower end price point models to include cold forged HAGANE gears. The drag power has also been upgraded and the gear ratios increased, meaning the series has models for everything from light freshwater to...

We manufactured a versatile jigging rod destined to be a part of your saltwater arsenal, the HARRIER X. It is a multi-purpose rod designed for the hottest new techniques in jigging with flutter and knife-type jigs as well as traditional treble...

Wizard sales continue to go crazy as anglers realize just how special Wizard is. A totally unique curing formula that is loaded with a complex blend of amino acids that get salmon, steelhead and trout to feed aggressively. Anglers consistently report...

In the same family as laundry bluing, our concentrate is more powerful than the grocery store products. And it contains no floral scents. Bait Brite has a chemical reaction with the scales on your baits and puts a shine on them like they were just...

Owner J Hook J Hooks, with an extra wide bend, is perfect for Carolina and Texas rigging lizards and other larger soft plastic baits. Point surfaces quicker on hook sets, and wide bend reduces the chance of fish throwing the hook. Features include a...

FLUOROCARBON INVISIBLE TO FISH SPECIAL FINISH PROVIDES UV PROTECTION FOR LONGEVITY ENHANCED SENSITIVITY MAXIMA STRONG A low refractive material with non-flash components makes Maxima Fluorocarbon totally invisible to fish in the water. A new...

Fish-Field Tungsten Skinny Dropshot Weights Specifically built for rigging purposes, the Fish-Field Tungsten Skinny Dropshot Weights offer a technique specific design that allows anglers to utilize the benefits of tungsten for specific rigging. Made...