Lures

The Rap-V Blade is the perfect balance of metal, plastic and Rapala® expertise. This extremely versatile bait produces instant vibration on the lift or retrieve. The Rap-V can be worked in variable depths with a wide range of techniques; cast out,...

This deep-diving banana-style body lure swims in a pronounced wide tail action without sacrificing the classic Rapala® "wounded-minnow" attraction. The Deep Tail Dancer® features an enlarged, extreme diving lip that plummets the lure as deep as...

Runs 2 feet to 6 feet. The patented two-part body emits low-frequency sound vibrations that attract fish and trigger strikes while virtually eliminating line twist. The Classic Vibrax® gets a tasty candyback! Colored bell is accented with metallic...

An original Les Davis design, the Herring Dodger has accounted for thousands upon thousands of quality fishing adventures. Featuring a hard side-to-side wobble, the Herring Dodger attracts fish with flash and vibration while imparting a darting action...

Teaser head creates the perfect roll action for your live bait. Works especially well with anchovy rigging. Prop 65: WARNING - Cancer and Reproductive Harm - www.P65Warnings.ca.gov Features: Use with Anchovy, Red & Green Label Herring, or...

The Rippin' Rap features a lipless, deep belly profile designed to crank, swim and rip. With its skinny sides this bait flutters on the drop. Hard vibrating action on fast or slow retrieves accented with loud, distinctive BB rattle system. Textured...

Before "back-trolling" in rivers became an official technique, it was called "Hot Shotting" for the revolutionary lure that would forever alter steelhead fishing. With its compact body, deep-diving bill and quick, wide and aggressive action, the Hot...

Whether you fish fresh or salt, shallow or deep, these Pro-Cure® Super Gel-infused, salt-impregnated, 10X Tough ElaZtech® superplastic forked tail soft jerkbaits are a must-have addition to your arsenal! A super-lifelike, salt-impregnated soft...

The BKK Draggin’ Ned is designed specifically for Ned Rig presentations. Features include BKK’s signature SS coating and a sharp needle point for enhanced penetration, and an O’Shaughnessy forged bend to maximize strength. We...

The BKK Draggin’ Ned is designed specifically for Ned Rig presentations. Features include BKK’s signature SS coating and a sharp needle point for enhanced penetration, and an O’Shaughnessy forged bend to maximize strength. We...

The BKK Silent Chaser 1X EWG is a versatile round-head offset jighead featuring a wire jig hook with an Extra Wide round bend, super sharp needle point and SS nano coating to enhance penetration when fishing with very light gear. Predominantly used in...

The Round-Head Jighead is our new version of a timeless classic jighead that finds application both in fresh and in saltwater environments. The Black Nickel coating enhances its ability to resist corrosion, at the same time protecting the needle point...