The LIVETARGET ICT Unrigged Sunfish Swimbait is a highly realistic bait designed to mimic the appearance and movement of a sunfish with stunning detail. Crafted using LIVETARGET’s proprietary Injection Core Technology (ICT), this swimbait...

The LIVETARGET ICT Unrigged Shad Swimbait is the ultimate choice for targeting big fish feeding on shad. Featuring cutting-edge multi-color laminate technology, this swimbait delivers an incredibly lifelike shad imitation. Its clear, translucent exterior...

Designed for Texas-rigging shads, flukes, and creature-style soft baits, the BKK Armor Point Offset Worm WG Hooks leverage an enhanced z-bend at the eyelet for quick rigging, increased holding power, and less bait damage. Featuring BKK’s upgraded...

The LIVETARGET Freestyle Frog 2.0 is designed for anglers who need precision, durability, and unmatched performance in heavy cover. Here's why it stands out: Ideal for Heavy Cover: Perfect for fishing in thick vegetation, delivering the right...

The LIVETARGET Freestyle Frog 2.0 is designed for anglers who need precision, durability, and unmatched performance in heavy cover. Here's why it stands out: Ideal for Heavy Cover: Perfect for fishing in thick vegetation, delivering the right...

  The LIVETARGET Freestyle Frog 2.0 is designed for anglers who need precision, durability, and unmatched performance in heavy cover. Here's why it stands out: Ideal for Heavy Cover: Perfect for fishing in thick vegetation, delivering...

Built for Texas-rigging large creature-style baits, the BKK Armor Point Offset Worm WG HD Hooks accommodate virtually any soft plastic with a wide gap bend that offers plenty of room for a positive hookset. Featuring BKK’s upgraded Hyper...

The BKK MUTSU CIRCLE HEAVY-SS is a stronger version of the MUTSU CIRCLE MEDIUM developed for heavier offshore applications with both live baits and chunk baits. It features a super sharp offset point which together with the SS coating delivers faster...

The BKK Offset Heavy Circle Glow is developed specifically for low light conditions, namely for night fishing or deep dark waters. The BKK M-series glow paint on the hook adds attractiveness and visibility to the hook, triggering the fish to bite. In...

BKK Octopus Beak is one of the most popular bait fishing hooks for both freshwater and saltwater fishing, featuring an offset hook point (reversed) that provides an enhanced hook-up rate. Its wide gap design allows for the use of bigger and bulkier baits...

Introducing the new Okuma Cold Water "A" Wire Line Reel – the ultimate solution for anglers seeking precision and durability when trolling with wire line setups. Crafted with precision engineering and packed with innovative features, these reels...

The design was inspired by the bend of the traditional O’Shaughnessy, a long-time used hook that has proved to feature an excellent hook up rate. Furthermore, the forged shank provides an additional 20% in strength compared to other similar hooks...