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The redesigned Trevala B continues the legacy of an iconic crossover rod series. Designed for maximum versatility — jigging, tossing lures or live bait — TC4 blank construction provides bulletproof durability. All models feature a rubber...

Steelheading isn't a pastime. It's an obsession. Forged from experience, passion — and often a healthy pinch of optimism — hardened steelhead anglers in North America's Pacific Northwest, Alaska, and Great Lakes Region slog through extreme...

Steelheading isn't a pastime. It's an obsession. Forged from experience, passion — and often a healthy pinch of optimism — hardened steelhead anglers in North America's Pacific Northwest, Alaska, and Great Lakes Region slog through extreme...

Steelheading isn't a pastime. It's an obsession. Forged from experience, passion — and often a healthy pinch of optimism — hardened steelhead anglers in North America's Pacific Northwest, Alaska, and Great Lakes Region slog through extreme...

Fish-Field Mini Squid Hoochies are made from high quality UV materials that make the mini-squid bright and soft. The glow eyes and glitter body draw attention and trigger bites so you can land more fish! Great for Kokanee, Salmon & Steelhead...

Ultralight anglers must weigh a myriad of factors to find success on the water. Decoding the right combination of water conditions and fish behavior is only part of the equation. Arriving equipped with tools built for specific techniques accelerates an...

Shortbus Riffle Runner Casting Spinners come in 4, 4.5 and #5 sizes.  Colors range from Silver, Gold, Metallic Blue, Metallic Chartreuse, Metallic Pink, & Metallic Purple.  Pure Silver finish on the blades for better reflection. UV...

Steelheading isn't a pastime. It's an obsession. Forged from experience, passion — and often a healthy pinch of optimism — hardened steelhead anglers in North America's Pacific Northwest, Alaska, and Great Lakes Region slog through extreme...

The ideal rod to match with BeastMaster 9000 for kite fishing applications Model Reargrip Length Pieces Butt Assembly Length (in) Foregrip Length Grip Material Guides TLCKITE 13 1 Alluminum Gimbal 2'8" 6 Slick Butt Carboloy Tip

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcrafted in Woodland, Washington, the new G. Loomis GCX features iconic actions and innovative design that anglers...

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcrafted in Woodland, Washington, the new G. Loomis GCX features iconic actions and innovative design that anglers...

The World Diver 99SP suspending jerkbait comes packed with Shimano lure technologies to make it the ultimate deep-diving jerkbait on the market. The World Diver 99SP utilizes Shimano's patented FLASH BOOST technology to emit an enticing flash during...