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Super Gel has gotten more effective with the addition of UV enhancement. It's like attaching a lit light bulb to your lure or bait. The visibility brings fish in to investigate, and the scent gets them to feed. There is no other product on the market...

E6X technology allows us to make these rods soft where they need to be, lightweight, yet very powerful! Multiple lengths & power-ratings, allow you to vary leader lengths and spread out your troll/mooch rigs! Moderate actions with powerful...

A great felt alternative for slick terrain where studs are required.  Ideal for use on land, mud, and in demanding wading conditions.  Traction: Same sole as Kling-On® with 26 carbide-tipped studs per pair Application: Ideal...

Owner Flyliner Ringed Hooks Four of Owner's most popular saltwater hooks, in selected sizes, are now available in ringed models. Super strong, welded rings in the eye of each hook reduces stress on the hook, making overall unit stronger. Ringed hooks...

Gamakatsu Assist 510 Hooks The Assist 510 features a curved point with an innovative outbarb that will not nick the leader if it somehow catches the line while jigging. No vertical jig should be fished without one. The super strong braided line loop...

The Retractable Line Scissors features a hidden cutting area for safety. Super sharp blades easily cut small braid and nylon fishing line. Simply slide line into “V” cavity and squeeze red handles. Carabiner quickly and securely connects anywhere...

Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish! Even more impressive, the natural formulation of Gulp! outfishes live bait in head to...

Gamakatsu’s most versatile hook, the Gamakatsu Octopus Hook has long been known for its durability and strength. The Octopus hook comes in a wide variety of sizes, colors and finishes, including fluorescent finishes. Pocket Pack Size 10, 8, 6, 4...

The AF5 slip float was made for all of you who like the inline slip floats used in conjunction with inline weights. Very similar to our AF3 floats these are more of a fineness high visibility float. Great for choppy water or long drifts needing the added...

Gamakatsu Octopus Hooks (Barbless) Nickel Gamakatsu’s Barbless Octopus Hooks have a specially designed bend that allows the hook to penetrate quickly and hold, while still complying with barbless hook regulations.

HV (HIGH VISIBILITY) BRIGHT YELLOW, HV MONOFILAMENT OUTSTANDING PERFORMANCE IN FRESHWATER AND SALT WATER APPLICATIONS SUPERIOR KNOT STRENGTH HIGH TENSILE STRENGTH AND ABRASION RESISTANCE The world’s finest high visibility monofilament line,...

DTX 120 Minnow 1.25oz dives to 28ft. Full wire construction. Can be cast or trolled. Autotune system fitted to ensure perfect straight and deep trolling. Ideal to troll offshore or in freshwater from 1kn-6kn. Dives super deep at slow speeds. Comes...