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  Because we’ve lived on and fished the West Coast all our lives, one of the most tried- and-true uses of Fire Brine has always been on herring. Ditto for sardines & anchovies, minnows, shad, smelt & alewives in the Great Lakes and...

15" Bent Aluminum Rod Extension Extreme * Machined from 3/8" Billet Aluminum  * Bent to an exacting 64 degree angle to maximize reach * Powder Coated Black or plain aluminum * Comes complete with base (Rod Holders not included)

The Baitrunner D Series reels gives you the confidence of a legendary drivetrain and auto-return Baitrunner feature as well as better castability, better line lay, less backlash, wind knots or tangles, less friction on the line, larger, more...

Unique design reduces line tangles and lost fish with tough impregnated Lexan construction. Can be rigged fixed or free-sliding. Stainless steel grommets add strength. Available in 3 colors. 3-1/2" length.

The most common type J offers 12 models for both spinning and baitcasting which cater to most jigging situations. The newly designed blank comes with the high end features such as Spiral X and Hi Power X, both of which are very rare for this price...

Gamakatsu Worm Extra Wide Gap (EWG)- Pocket Pack   Gamakatsu’s most popular and versatile hook, the legendary EWG worm hook is the gold standard in high performance wide gap hook designs. This hook fishes a Senko to perfection. Use it...

Features: Features our patented, powerful Dual carbon fiber drag system producing Twice the drag output of our standard series reels Precision machined 6061 T-6 marine grade aluminum and stainless steel components. Anodized for superior corrosion...

Fish-Field Tungsten Bullet Shaped Weights offer a technique specific design that allows anglers to utilize the benefits of tungsten. Made from ultra-dense, 97% professional grade tungsten, the Fish-Field Tungsten Bullet Shaped Weights provide a much...

Precision machined 6061 T-6 marine grade aluminum and stainless steel components. Features: Anodized for superior corrosion resistance and beautiful finish. Patented M.C. Cast Control System. Re-designed, True one piece frame for the ultimate in...

The Steez CT 70 is packed to the gills with the kind of high-tech advancements you've come to expect from the Daiwa team, but the finer touches significantly enhance this entry as well. Consider the 90-mm handle length and oversize handle knobs that...

Penn International VI Electric Standard The Hooker Electric PENN International Standard reel can retrieve at speeds of 500 feet per min with full variable speed at the turn of the dial. The motor on the standard reels is permanently attached to the...