Walleye Fishing

The Yo-Zuri 3DB Jerkbait is a suspending lure with an irresistible minnow shape. It is the only jerkbait designed with “Flat Sides,” which make it perfect for stop-and-go retrieves, or a pause/jerk/pause technique. The “Flat...

FUEGO LT is ZAION V carbon-fiber body, not a nylon-based plastic that you see in other manufacturers’ reels at this price-point. The new FUEGO stands alone in the marketplace at this price. You also get some weight reduction (3%-5%) as a...

Ceymar A spinning reels offer superior performance, with a multi-disc, oiled felt drag system, Okuma's Flite shaft system for smoother casts, and a 7BB+1RB bearing system with precision machine cut brass pinion gear. I-shaped and T-shaped TPE handle...

Our continuing expansion to the Harrier jigging rod lineup, the HARRIER ‘SUPER LIGHT’ JIGGING RODS provide anglers with four spinning models for use with this highly-effective technique to target a wide assortment of saltwater fishing in...

Produced in Japan with strict quality control, Shimano Mastiff FC is 100% fluorocarbon line offering anglers consistency and reliability with strength, durability, and smoothness to enhance performance on the water. But Mastiff's benefits aren't...

Introducing the Okuma Inspira ISX Spinning Reel, a game-changing innovation in the spinning reel market. Its diecast aluminum Torsion Control Armor (TCA) technology provides up to 40% greater torsion and flex resistance with a double arm body design...

Expanding on the popularity of the ITX Carbon Spinning reel, Okuma is proud to announce the introduction of the ITX CB Spinning Reel, designed specifically for freshwater and light inshore fishing. ITX CB was crafted based on JDM (Japanese Domestic...

The new generation Okuma Hakai DT low-profile reel is developed with the latest technology and insights from top anglers across the globe. The main body uses Okuma's LITECAST magnesium alloy construction for ultimate strength and...

Shimano's state-of-the-art HAGANE Gear technology lies at the heart of the redesigned Sedona FJ spinning reel. Incorporating HAGANE cold-forging technology into the Sedona FJ gives it a step up from other reels in its class and provides long-lasting...

Delivering the definition of versatility, Shimano Enber 60SP Crankbait boasts Shimano’s most cutting-edge design concepts so anglers can target a gamut of freshwater species with a wide range of techniques. Built with an extended tail profile...

If you need to downsize your offering when the fish are targeting smaller forage, the Shimano Zumverno 95 SP Flash Boost Jerkbait delivers unbelievable performance that will put more bass in your livewell. Built to provide a small and compact profile,...

An ideal lure for cranking in heavy cover or targeting fish actively feeding on bait, the World Rush 56F FB leverages Shimano's FLASH BOOST technology to entice bites from trophy fish. The proprietary FLASH BOOST technology suspends reflective foil on...