Flash Sale

The BKK SF REEFMASTER-NP LONG is the long assist version of BKK’s standard SF Reefmaster-NP. It maintains all the features of the shorter model, including a razor-sharp needle point for improved penetration, a perfectly welded ring and forged...

The dynamic fisheries and challenging conditions of the West Coast are home to some of the most iconic game fish that swim the salty world. Whether you're flylining a sardine for yellowtail and dorado around kelp paddies, casting irons at acres of...

Radically redefined, the all-new NRX+ INSHORE draws from more than forty years of G. Loomis technology, innovation, and design to meet the performance demands of today’s elite inshore angler. Our American-made blanks are rolled with Spiral X...

Hydrofloat is a Spectra based line with a thermal fused coating. While originally designed for float fishing for both salmon and steelhead, Hydrofloat can be used in many applications and works well on both spinning and baitcasting reels. The fused...

Topwater has been formulated to have low memory and suppleness while maintaining high abrasion resistance and knot strength. P-Line’s newest copolymer gives the angler an advantage when they are throwing their favorite topwater bait. Reigning...

The new E-Plugs are the latest Hi-Tech lure by Pro-Troll. The scent and unique swimming action are deadly for salmon. Features: Easy bait or scent loading and cleaning with the trap door Has a unique patented design Tapered front end provides powerful...

Dedicated dry fly anglers know the deal. Your job? Flawless presentation. The trout’s job? Avoiding introduction. Picky and particular, feeding trout aren’t often available to receive offerings sent in a straight-line path. Perfect,...

The Rockaway Surf Reels are designed to complement our Rockaway Surf Rods. Features a long cast spool design and lightweight corrosion-resistant body, the Rockaway Spinning models are equipped with 4BB + 1RB stainless steel bearing, and a 5.3:1 gear...

Compact & accurate with large digital display, tare weight, lighted display sum total memory in a water resistant design. Has memory to track weight totals. Perfect size for convenient storage in a tackle box or boat. Choose from pound or kilogram...

Fish at controlled depths while using a standard baitcasting reel using this line counter. With this fishing line counter, you’ll be able to set your bait at the right depth every time, keeping you in the strike zone for improved success. The...

A “must-have” tool for any anglers arsenal. This handy tool strips line via enhanced stripper wheel, at 5 feet of line per second. High torque motor should last a lifetime. Powered by 4 AA batteries (not included), this handy tool also...

Following in the footsteps of a legend yet lighter than the original Jigging Rap®, the Rapala® Jigging Shadow Rap® delivers a slower, more deliberate darting action. Designed specifically for vertical jigging, its broader silhouette and...