Flash Sale

Inspired by an overwhelming number of requests from anglers we brought back the World’s Only practical, easy to use, Spawn Sac Tyer and made it better than ever. It’s more durable, offers greater functionality and brings simplified...

Atlas Mike’s UV Glow Yarn is a top choice among anglers tying flies and yarn eggs. Our unique fat and fluffy yarn makes great flies. With 8 colors to choose from, your fly options are endless. Whether you choose your favorite color or combination...

Welcome to the Future of Spawn Sac Tyer Inspired by an overwhelming number of requests from anglers we brought back the World’s Only practical, easy to use, Spawn Sac Tyer and made it better than ever. It’s more durable, offers greater...

Sealine SL-3B reels come in eight sizes and are a must-have addition to any serious big water trolling arsenal, whether freshwater or saltwater themed. Eight models are available in the series to cover a wide range of conditions and species...

A Squid Vibe. Yes, it's a world first! There has never been a lure that can do what the Squidtrex does. The SQUIDTREX uses Pat. Pending technology to combine a soft vibration lure into a squid shaped body. It can be jigged vertically both fast and...

With names like Makaira, Alijos, Cavalla, and Tesoro, Okuma has been a major player in the offshore game for quite some time. This year, Okuma releases the new Tesoro Spinning Reels to complement the Big Game Saltwater arsenal. Okuma’s new...

Sporting the same proven, tournament-winning design and upgraded features as the standard Project Z ChatterBait, the addition of a heavy fiber weedguard prevents snagging and fouling around wood, brush, docks, grass, and laydowns. Armed with premium...

Spec’d out by our ProZ, this primo USA-made bladed jig features a streamlined fish-shaped head, custom long shank VMC® jig hook, Z-Tie™ double umbrella EZ Skirt®, dual conical trailer keepers, super strong quick-clip line tie, and...

The quintessential ChatterBait® trailer, the jointed body and forked tail of this 4.5” baitfish imitation provide the perfect profile and seductive wiggle on the back of your favorite bladed jig and can be fished for an entire session...

Designed by Elite Series pro Brett Hite in conjunction with Japanese luremaker Evergreen International, the ChatterBait Jack Hammer is among the most refined and highly anticipated baits to ever hit the U.S. market. Its flat-bottom, low center of...

The Finesse TRD (The Real Deal) is designed specifically for the Midwest finesse style of fishing, more commonly known as the Ned Rig, which has been gaining momentum nationwide as a subtle and easy-to-master, yet amazingly effective, presentation...

Designed to be paired with the Finesse TRD™, Finesse ShadZ™, TRD TubeZ™ or Hula StickZ™ to create the perfect Ned Rig, the Finesse ShroomZ jighead sports a custom wire keeper welded onto the hook shank that not only makes...