Flash Sale

Perfect for small dye jobs, adding 'spot' colors to baits, or recharging the color on a washed out egg cluster. Can be added when curing eggs for the hottest custom colors ever.

The Keitech 3.8-Inch Fat Swing Impact has taken the Paddle tail swimbait to the next level. The Keitech original two-tone color injection process uses several different types of salted plastics to achieve perfect balance and action. The most impressive...

Brad’s KillerFish are available in sizes KF14, KF15, and KF16. We have not tried to re-create the wheel, only improve on it. The new Brad's KillerFish baits have been rolled out with Big Kings in mind. They have a tremendous salmon-agitating...

The phone calls we're getting from salmon and steelhead guides all up and down the West Coast are confirming what we already knew - this egg cure is so revolutionary it will consistently out fish all the competition. Totally knew curing components...

Aero-Floats are made of high density soft foam that we hand paint and precision craft on a lathe. This ensures ultra-sensitivity, perfect tracking and high visibility when finished. Available in small, Medium and Large.  Each float comes with 2 micro...

Fixed, Double Stem Float The AF-2 is a double stemmed float combining visibility and sensitivity. The design of this float allows it to ride higher in the water which is ideal for long or choppy drifts. The bottom stem assists with tracking and overall...

Atlas Mike's Brite & Tight Herring Cure Formula  Atlas Mike's Brite & Tight Herring Formula Cure - It is widely known by salmon anglers that brined herring hold up better and catch more fish then herring that have not been brined. With the...

Re-designed with passion, desire, and experience, Okuma SST "a" rods are elevating performance standards throughout cold-water fisheries. Species and technique-specific actions provide the definitive rod selection for salmon, steelhead, trout, kokanee,...

The SXJ is Avets smallest reel made, with a narrow spooling allowing it to excel in bottom fishing or jigging, as well as casting lures due to the narrow spool increasing the efficiency of line leveling during the retrieve. The G2 series offers...

Born from the C3 round reel platform, the ambassadeur® Carp Special fishing reel offers anglers a unique package backed with proven components designed specifically for Carp fishing. Performance starts with a 3 stainless steel ball bearings + 1...

Keitech gets "Froggy" with the New Noisy Flapper™. The "Noisy Flapper™" buzzing frog has tremendous kicking action even at slow retrieve speeds. Our Patented leg design is the Key to this game changer. The sharp ribbed edges catch...

Diving with a steep angle of descent to reach fish quickly and with complete control, Deep Six and Double Deep Six divers are beloved by West Coast salmon anglers. The key to the diver's success is an adjustable, positive trip mechanism that can be...