Soft Plastic Lures

You designed it, we made it! We set out to create the ultimate ElaZtech® topwater toad, asked for input from our social media followers, and then took their advice to create ultimate buzzing, gurgling, ultra-durable, floating 4” frog—and...

Unlike other ‘floating’ worms that don’t really float, these ultra-buoyant 7” ElaZtech® worms stay on top of the slop even when rigged on heavy wire hooks, triggering explosive topwater bites again and again without ripping or...

The incredibly effective TRD™ shape, dimpled body, and naturally buoyant ElaZtech® construction, now available in a scaled-down 1.75” Micro Finesse size that is absolutely deadly on crappie, panfish, trout, perch, bass, and more! Sized to...

This 1.75" micro creature bait, like its larger twin kicking tail GOAT brethren, is an amazingly versatile option for swimming, jigging or dragging for all your favorite species from crappie to smallmouth. A wonderfully versatile panfish-catching...

This 2” straight tail micro baitfish imitation is a crappie and panfish angler’s dream, thanks to its natural shad profile, bulky easy-to-rig body, thin segmented midsection, and bulbous swinging stinger tail—and of course its 10X Tough...

No more cutting and retying every time you want to insert a tube jighead—just thread this 4” hollow tube bait onto the hook and stretch the 10X Tough ElaZtech® material over the head to create the perfect jighead-tube combo with tentacles...

Textured claws lift off the bottom at rest bringing any skirted jig to life thanks to Z-Man’s naturally buoyant, 10X Tough ElaZtech® superplastic. Featuring uniquely textured, buoyant ElaZtech® pinchers that float up off the bottom,...

Between its ultra-realistic 3.5” profile, segmented tail section, thin appendages, and 10X Tough ElaZtech® construction, you won’t find a shrimp imitation with the versatility, visual appeal, and durability of this crustacean...

The classic bass fishing profile, made even better with Z-Man’s exclusive ElaZtech® formulation that allows this 6” lizard imitation to float up off the bottom when Carolina or Texas rigged and outlast competitive softbaits by a wide...

This 10X Tough, ready-to-fish 3.5” shrimp imitation sits in a perfectly natural horizontal position on the fall and on the bottom thanks to its balanced weighting and buoyant ElaZtech® construction, while its notched ¼ ounce weight can...

Bulky 4.25” profile, twin action tails, and naturally buoyant, 10X Tough ElaZtech® construction make this the ultimate flipping bait, ChatterBait® trailer, buzzbait trailer, or topwater bait. 3pc Per Pack Prop 65: WARNING - Cancer and...

Constructed from our specialized ElaZtech® ‘flipping’ formulation, this B.Lat-designed 4.5" creature bait is ready to be pitched into cover to attract strikes from the big ones! 4pcs Per Pack Prop 65: WARNING - Cancer and Reproductive...