Soft Plastic Lures

The standard grub profile just got a major upgrade with this 2.5” curly tail that features a deeply ribbed body and quad cut tail that combine to create an incredibly lifelike feel and vibrant swimming action! The ST GrubZ™ boasts a classic,...

Take a proven streamlined creature bait profile, downsize it to a 2.75” size, and mold it from super buoyant 10X Tough ElaZtech® superplastic, and you’ve got a Ned Rig dynamo that comes alive on the bottom, drawing strikes from the most...

A solid nose, dimpled body, thin rounded tentacles, and ElaZtech® buoyancy merge to create the perfect 2.75” tube-style profile that is ideal Ned Rig pursuits—and irresistible to bass! Engineered with a solid nose for easy rigging on...

The choice of leading luremakers for years, these ultra-premium solid hub silicone skirts fit most all jigs and wire baits, are quick and easy to install or remove, offer highly detail color patterns, and outlast other pre-made skirts since there are no...

Designed to pair perfectly with the Micro Shad HeadZ, the Baby BallerZ' natural minnow profile is ideally suited for targeting not just crappie, but also bluegill, trout, bass, perch, and more. Sporting a ball-shaped tail that shimmies erratically on the...

From mountain trout in Appalachian streams to surf perch on the California coast, this 2” mini-crustacean fits the bill whenever small craws or crabs are on the menu! This 2” miniature crustacean imitation is perfectly suited for any...

A 3” paddletail swimbait that mimics deep-bodied baitfish like pogies, pilchards, and pinfish to a T, the PogyZ™ is scented with Pro-Cure® Super Gel to call in gamefish from a distance and won’t easily rip or tear thanks to its 10X...

A scaled up, 7.25” version of the popular FattyZ™, this magnum size worm sports is the go-to bait for a number of Z-Man’s tournament pros whenever a big bite is needed and money is on the line! A staple bait for Z-Man pros Stephen...

A drop-shotter’s dream, these 3.5” and 4” ribbed, spade-tail minnows are built with salt-impregnated 10X Tough ElaZtech® superplastic to ensure that they sit with a slightly tail-up posture at rest and that they don’t rip or...

Super-versatile 4” creature bait profile is ideal for a variety of applications from Texas-rigging to dragging along the bottom on a wobble head and far outlasts other comparable softbaits, thanks to its 10X Tough ElaZtech® construction. The 4"...

Compact 3” profile, twin action tails, and naturally buoyant, 10X Tough ElaZtech® construction make this the ultimate Ned Rig bait or finesse jig trailer. Crafted for versatility with the power to thump and vibrate at all retrieve speeds, the...

Combine an 8” ElaZtech® body with our exclusive curved paddle tail design, and you get a supersized swimbait with a seductive wiggle that big water brawlers like tarpon, cobia, musky, bluefish, bull redfish, and barracuda can’t turn...