Lures

A lifelike Ned-sized crayfish imitation, the buoyant claws of this 2.5” craw float up in a natural defensive posture at rest, triggering vicious strikes from smallmouth and largemouth bass when pinned to your favorite ShroomZ™ or...

Combine a realistic 3” or 4” shrimp profile with our buoyant 10X Tough ElaZtech® material and the added attraction of Pro-Cure® Super Gel scent, and you’ve got a crustacean imitation that redfish, seatrout, flounder, snook, and...

Designed in conjunction with Midwest finesse pioneer Ned Kehde, the ribbed torso, wispy legs, and twin ‘hog legs’ of this 3” invertebrate imitation merge to create an appealing glide on the fall and stand-off-the-bottom visibility at...

The perfect swimbait or twitchbait for inshore saltwater pursuits, these 5” 10X Tough ElaZtech®, Pro-Cure® Super Gel infused baitfish imitations feature a slender, segmented body and a thin paddle tail that produces a seductive wiggle even...

We’ve taken the classic, time-tested 5” profile and molded from our 10X Tough ElaZtech® superplastic—impregnated with a heavy dose of salt for the perfect sink rate—to create a stickworm that will outlast anything else on the...

We’ve supersized the inexplicably effective TRD™ stickworm profile to a 6” size to optimize it for big fish applications, from flipping heavy cover to dragging across ledges on a Carolina rig, or even creating a mega-Ned Rig with our...

Arguably the most versatile and effective Ned Rig bait in the Z-Man lineup, these 2.75” solid bodied, quad-tentacled stickbait/tube hybrids feature the key attributes that finesse enthusiasts have come to love: super-soft salt-impregnated material,...

Classic TRD profile, buoyancy, softness, and durability that Ned Rig enthusiasts have grown to love, but with an elongated 4" profile that triggers bites from bigger bass. Incorporating the familiar profile and irresistible action found in the hugely...

We teamed up with Brian ‘B.Lat’ Latimer to create the ultimate 6.5” finesse worm, and with its perfectly dialed-in body thickness, bulbous tail, and buoyant 10X Tough ElaZtech® construction, our co-creation delivers the ultimate in...

This finesse-sized 3.75” split-tail soft jerkbait is ideal for situations when smaller baitfish are on the menu, whether drop-shotting for smallmouth, jigging on the bottom for seatrout and redfish, or fishing vertically for walleye. Mimicking a...

A staple for fresh- and saltwater anglers worldwide, these 5” floating soft jerkbaits feature a pintail that comes alive with the slightest movement and will outlast any comparable baits on the market, thanks to their 10X Tough ElaZtech®...

A fish-shaped body, lively tail, deep belly hook pocket, and wide array of vibrant colors make these 4” and 5” curly tail baitfish imitations the perfect swimming grubs for a wide variety of applications! A fat minnow body and tapering, curly...