The Powerlock is Scotty’s most popular value-priced, positive locking, open style rod holder. Universal cradle holds almost any rod and reel setup and has a front locking ring to prevent rod loss when traveling. Manufactured with fibre-reinforced...

Enhance the protection and organization of your reels, line, cameras, and other accessories with Daiwa new DVEC Reel Bag. Designed with customizable velcro panels, this bag allows anglers to change the size and shape of the pockets within the bag for...

The Owner Ringed All Purpose Soft Bait Hooks are engineered for versatility and performance across a wide range of fishing styles. Crafted from X-strong steel with a corrosion-resistant silky gray finish, these hooks deliver lasting strength and...

Sord Fishing Knives — precision-engineered knives built by fishermen, for fishermen. SORD knives are designed to tackle everything from delicate filleting to rugged cleaning jobs. Each knife features durable construction, premium materials, and...

St. Croix Triumph Salmon & Steelhead Rods gives river anglers a durable, sensitive two-piece spinning rod for drifting spawn, float fishing, casting spinners, and working plugs for salmon and steelhead. The premium SCII carbon blank helps detect...

St. Croix Triumph Salmon & Steelhead Rods gives river anglers a durable, sensitive two-piece spinning rod for drifting spawn, float fishing, casting spinners, and working plugs for salmon and steelhead. The premium SCII carbon blank helps detect...

Joining the Zillion family Daiwa introduces the new Zillion TW 150, designed for use with heavier braids while increasing casting distance. The new 150 size Zillion TW features Daiwa’s LC Concept Magforce-Z Boost Spool which engages the braking...

A new larger twitch/glide style bait for the Yo-Zuri line-up, the Hydro Twitchbait.  At 7-1/2 inches and 4-1/2 oz and with its deep body, this lure has the profile needed to attract big gamefish species. A slow sinking, lipless bait with a seductive...

St. Croix Triumph Salmon & Steelhead Rods gives river anglers a durable, sensitive two-piece spinning rod for drifting spawn, float fishing, casting spinners, and working plugs for salmon and steelhead. The premium SCII carbon blank helps detect...

New to the Tatula MQ LT line up, two unique reels join the family to offer anglers precision reels for specific tactics. The FC LT2500-H, Finesse Custom model features a 1000 size Zaion V MQ body which lightens the overall weight, helping anglers...

Honoring 60 years of Daiwa’s legendary presence and our top-quality fishing equipment, Daiwa celebrates this extraordinary anniversary with the new Limited Edition 60th Anniversary Tatula MQ LT. Starting with its distinguished sterling silver...

Millennial Bait 3.0 Spinner Blade – 2 PackAdd flash and vibration to your setup with the Millennial Bait 3.0 Spinner Blades. Perfect for customizing your favorite lures or rigs, these blades deliver proven attraction to salmon, steelhead, and other...