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Sale 25%
Sale 25%Z-Man Tiny TicklerZ 1.75” Micro Finesse Bait
Z-ManRegular Price $4.99Now Sale Price $3.74A scaled-down version of what is arguably the best Ned Rig bait on the planet, this quad-legged mini 1.75” stickbait/tube hybrid is built with buoyant 10X Tough ElaZtech® in a range of... -
Sale 20%
Sale 20%Daiwa Metallia SSS Spinning Rods
DaiwaRetail $229.99 - $239.99Price Range $183.99 - $191.99Metallia rods are designed and crafted for those pursuing Salmon, Steelhead and Striped Bass. With spinning and casting rods specifically designed for serious SSS anglers. The handles are... -
Sale 20%
Sale 20%Mustad Heavy Duty Jigging Assist Rig - Looped
MustadRegular Price $9.99Now Sale Price $7.99The Mustad Heavy Duty J-Assist 1 Rig is designed for heavy jigging. Featuring a heavy-duty solid ring tied to the wide gap Mustad hook with high quality PE and Kevlar materials. The assist hook is... -
Sale 60%
Sale 60%Mustad Looped Up Eye Salmon Single hook - 36890 Black Nickel
MustadRetail $9.59 - $12.59Price Range $3.84 - $5.04Mustad Salmon Single, 36890, 2XH, 3XL, Forged, Looped Up Eye - Black Nickel Salmon Single, 36890, 2Xh, 3Xl, Forged, Looped Up Eye - Black Nickel (25-Pack) Comes in a Pack of 25 9.0 inches L X... -
Sale 20%
Sale 20%Yo-Zuri 3D Inshore Surface Minnow (F) Wake Bait - 90MM 3-1/2" | 3/8oz
Yo-ZuriRegular Price $9.99Now Sale Price $7.99The 3D Inshore Surface Minnow is a wake bait with excellent balance for quick starting action around cover. Designed to be fished in shallow water the 3D Inshore Surface Minnow is an exceptional... -
Sale 20%
Sale 20%Gamakatsu Octopus Hooks - NS Black
GamakatsuRetail $3.85 - $16.82Price Range $3.08 - $13.46Gamakatsu’s most versatile hook, the Gamakatsu Octopus Hook has long been known for its durability and strength. SIZE QUANTITY PER POCKET... -
Abu Garcia Revo X Low Profile Reels
Abu GarciaSale Price $149.95Redesigned from the ground up, the 5th generation of Revo low profile reels have been designed to provide best-in-class precision, power, and performance. The Revo X low profile reel... -
Sale 15%
Sale 15%Pro-Cure Bait Waxx
Pro-CureRegular Price $9.99Now Sale Price $8.49Bait Waxx is a patent pending formulation for enhancing any lure with a potent scent trail of amino acids that trigger strikes. Plus it is UV enhanced to add extra attraction to your lures. Bait... -
PENN Fathom II Lever Drag 2 Speed Reels
PENNPrice Range $299.95 - $409.95The all-new Fathom™ II Lever Drag reels take a class-leading reel and raise the bar even more. New models, sizing, features, and optimized billfish models round out the assortment to give a... -
Sale 25%
Sale 25%Z-Man Bang StickZ 5.75" Skirted Soft Stickbait
Z-ManRegular Price $5.49Now Sale Price $4.12Designed for Neko rigging—but ideally suited for shaky head, Texas rig, or Carolina rig applications—this 10X Touch ElaZtech® stickworm is a go-to of our ProZ when conditions call for... -
Sale 25%
Sale 25%Sufix 832 Braid Ghost 300Y Spool
SufixRetail $40.99 - $43.99Price Range $30.74 - $32.99The Sufix® 832® Advanced Superline® Ghost is engineered to combine the unmatched strength and durability of the 832 series with near-invisible presentation below the water’s... -
Abu Garcia C3 Baitcasting Reels
Abu GarciaSale Price $179.95Brute strength meets refined style. Upgraded performance and styling merge with proven strength and enginerring. The heritage continues with the new C3, designed to meet the demands of the most...
Featured Products
Sale
60%
Sale
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Fish-Field Milestone I Fly Fishing Rod
Fish-Field
Regular Price
$149.99
Now
Sale Price
$60.00
The Fish-Field Milestone I Fly Fishing Rod is the perfect entry point for those beginning their fly fishing journey or for experienced anglers looking for a reliable, high-quality backup. At $149.99,...
Sale
25%
Sale
25%
Sufix 832 Lead Core Line 200Y Spool
Sufix
Regular Price
$76.49
Now
Sale Price
$57.37
The first lead core to combine both HMPE and Gore® performance fibers. The composition of these two fibers braided around the lead core wire creates the fastest sinking, strongest, most abrasion...
Sale
25%
Sale
25%
Seaguar Pink Label Fluorocarbon Leader 25YD Spool
Seaguar
Retail
$14.00 - $37.90
Price Range
$10.50 - $28.43
Pink Label Fluorocarbon LeaderEngineered with a subtle pink tint, this leader offers the perfect balance of visibility and stealth. Above water, the hint of pink improves line tracking and control,...
Sale
15%
Sale
15%
Millennial #3.5 Spinner Blades 2PK
Millenial Bait
Regular Price
$6.99
Now
Sale Price
$5.94
Millennial Bait 3.5 Spinner Blade – 2 PackAdd flash and vibration to your setup with the Millennial Bait 3.5 Spinner Blades. Perfect for customizing your favorite lures or rigs, these blades deliver...
Sale
20%
Sale
20%
Yo-Zuri Hydro Monster Shot (S) Sinking Stick Bait 65mm
Yo-Zuri
Regular Price
$9.99
Now
Sale Price
$7.99
The Yo-Zuri Hydro Monster Shot (S) is a compact, heavy-weight lure designed for long-distance casting and unmatched versatility. Measuring 65mm and built with a slim, aerodynamic body, it cuts...
Daiwa Saltiga Slow Pitch Jigging Rods - 2025
Daiwa
Sale Price
$569.99
Daiwa Saltiga Slow Jigging SeriesUnlock next-level slow-pitch jigging with Daiwa’s flagship series, built to dominate the depths with precision and power.
Daiwa Steez SZ Bass Rods
Daiwa
Sale Price
$449.99
Daiwa STEEZ Bass Rods
Experience the pinnacle of bass fishing performance with Daiwa’s ultra-premium STEEZ rods, engineered for anglers who demand nothing less than perfection. Built with
Sale
20%
Sale
20%
Daiwa J-Fluoro Samurai Hidden Concept Fluorocarbon Line 220Y
Daiwa
Retail
$32.99 - $68.99
Price Range
$26.39 - $55.19
Daiwa Samurai J-Fluoro Hidden Concept Fluorocarbon Line
Built on the trusted performance of Daiwa’s J-Fluoro Samurai, the all-new Samurai J-Fluoro Hidden Concept takes stealth to the next level...
Sale
20%
Sale
20%
Daiwa Presso Rave 2 Spoon
Daiwa
Regular Price
$8.99
Now
Sale Price
$7.19
Daiwa Presso Rave 2 Trout Spoon
More than just your average trout spoon, the Daiwa Presso Rave 2 is built with fish-catching features that make the difference on the water. Its body is molded with a...
Sale
20%
Sale
20%
Daiwa Saltiga FK Metal Jigs
Daiwa
Retail
$22.99 - $27.99
Price Range
$18.39 - $22.39
Designed for precision jigging, the Saltiga FK Metal Jig is compact, dense, and built for speed. Its streamlined profile allows it to sink rapidly, keeping the jig perfectly vertical beneath the...
Daiwa Saltiga Travel Jigging Rod 3pc
Daiwa
Sale Price
$349.99
Built for the serious angler on the move, the Saltiga Travel Jigging Rods combine cutting-edge technology with a travel-friendly design. The HVF Nanoplus graphite blank uses high-density graphite...
Sale
20%
Sale
20%
Daiwa J-BRAID Grand X8 300Y White Filler Spool
Daiwa
Retail
$35.99 - $42.99
Price Range
$28.79 - $34.39
Introducing J-BRAID x8 GRAND – the ultimate braid in Daiwa’s renowned J-Braid family. Engineered for strength, smoothness, and abrasion resistance, this premium 8-carrier braid is designed to perform...
Daiwa Steez Travel Rods - New For 2025
Daiwa
Price Range
$399.99 - $419.99
Daiwa Steez Travel Rods – Premium Performance on the Go
Introducing the first of its kind — the all-new Daiwa Steez Travel Rods, built with top-tier components and cutting-edge Daiwa technology.
Sale
35%
Sale
35%
Owner Tournament Mutu Light Circle Hooks Size 9/0
Owner
Regular Price
$6.50
Now
Sale Price
$4.23
The Owner Tournament Mutu Light is perfect for rigging smaller baits. Meets accepted billfish tournament specifications with its in-line, non-offset hook point that is angled 90° to the light wire...
Abu Garcia Beast Spinning Reels
Abu Garcia
Price Range
$229.95 - $279.95
Built to handle the heaviest baits and the hardest-fighting fish, the Abu Garcia Beast Spinning Reel delivers unmatched cranking power, drag strength, and durability. Featuring a purpose-driven...
Sale
15%
Sale
15%
Shortbus Hoochie Tinsel Spinner Rig - 2PK
Shortbus
Regular Price
$7.95
Now
Sale Price
$6.76
Customize your presentation with the Shortbus Dual Pack Spinner Body. Built with a quick-change clevis, this setup lets you easily add your favorite spinner blade to create a one-of-a-kind...
Sale
15%
Sale
15%
Hawken Simon Stuffer Bait
Hawken Fishing
Regular Price
$12.99
Now
Sale Price
$11.04
Mimicking the fleeing action of a wounded baitfish while delivering massive amounts of scent to a target depth puts this lure on a level that can’t be matched.. The oversized bait chamber is easy to...
Sale
15%
Sale
15%
Brad’s Super Bait Skinny Mini
Brad's
Regular Price
$15.99
Now
Sale Price
$13.59
When salmon and steelhead shy away from larger presentations, Brad’s Super Bait Skinny Mini delivers a smaller profile with the same big-water results. This compact, scent-dispersing lure pairs with...
Sale
20%
Sale
20%
Daiwa Aird 80 Low Profile Casting Reels - New For 2025
Daiwa
Regular Price
$99.99
Now
Sale Price
$79.99
The 2025 Aird 80 is built to deliver high-performance fishing at an affordable price. Featuring a 90mm swept handle for greater leverage and control, along with rubberized grips for a secure,...
Daiwa Luvias ST Spinning Reels - New For 2025
Daiwa
Sale Price
$449.99
Designed specifically for targeting trout, panfish, crappie, and other species that require precision and delicacy, the 25 Luvias ST SF features Daiwa’s exclusive MQ body, enhancing both rigidity and...